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Thai R&B Artist D Gerrard Wows Fans at ESPL & Warner Music’s MuGa Arena

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Esports Players League (ESPL) and Warner Music Thailand are pleased to share that the inaugural Music Gaming (MuGa) Arena Online Valorant Tournament, jointly hosted with Thai R&B singer & songwriter D Gerrard, has ended on a high note. The tournament concluded with an exclusive meet-and-greet event that has enabled players from the top 8 teams to meet with the artist.

MuGa Arena is a partnership between ESPL and Warner Music Thailand to produce engagement between music artists and music fans. The MuGa Arena Online Valorant Tournament with D Gerrard marks the first step of what would hopefully be the start of a new fan engagement experience where gaming meets music. MuGa Arena tournaments largely take place online, and will allow fans to go from consuming their favourite artists’ music and gaming content, to being a part of their gaming experience.

MuGa Arena Online Valorant Tournament

The MuGa Arena Online Valorant Tournament was launched in October 2022 to bring D Gerrard closer to his fans, creating authentic engagement combined with the power of esports. It featured a thrilling online Valorant tournament with 16 teams of 5, all battling to win exclusive merchandise, D Gerrard autographed memorabilia, and the opportunity to meet with the artist.

The tournament began its elimination rounds on the 7th and 8th of January 2023, before concluding on 25th February 2023 during the final showdown. Team Old Bois Club came out victorious against Team No Need Lineup and won the chance to play the ultimate showmatch with D Gerrard and his all-star team virtually on the same day.

 

D Gerrard Meet-and-Greet

D Gerrard, whose videos have gained over 500 million views on YouTube, made a live appearance at Warner Music Thailand headquarters to celebrate the conclusion of MuGa Arena’s first-ever tournament and to meet players from the top 8 teams. D Gerrard staged a live acoustic performance of hit songs – “Galaxy”, “Luxury”, and “Isekai”. His new song, currently untitled, was given an exclusive preview to fans during the meet-and-greet, as the unreleased track charted the artist’s history and passion for video games.

During a fan Q&A session, D Gerrard was asked on the similarities between music and gaming and what drew him to be the first MuGa Arena featured artist, to which he answered, “Cause they both are everywhere and both have a huge influence on my life!”

“Working with ESPL to bring MUGA to life has been a rewarding and educational experience. Being in the music business it’s refreshing to see what experts in other related fields are doing, and ESPL’s knowledge and experience in gaming and running tournaments brought MUGA to another level. It was a great joy to see D Gerrard enjoy his passion for music and gaming in the same event,” says Rafiq Ridzwan, Head of Domestic Marketing at Warner Music Thailand.

D Gerrard was joined by Ivy Fung, General Manager at ESPL in the prize giving ceremony to officially present tournament players with prizes consisting of D Gerrard-autographed baseball caps, ESPL merchandise and gaming peripherals.

Synergistic Opportunities

Earlier last year, Deloitte shared that an increasing number of younger gamers are finding music to be a big part of their gaming experience.1 Deloitte’s Digital Media Trends fall pulse survey pointed out 42% of Gen Z gamers reported that they “listen to other music while gaming”, and 34% “hear music in a game and then look it up online to stream or buy”. Further data revealed a strong relationship between Gen Z gamers and the music that they experience while gaming. This suggests opportunities for enhanced engagement through stronger partnerships between music and gaming companies, and for more seamless integration between their products.

“ESPL is very excited and pleased to be able to work with Warner Music Thailand and D Gerrard to bring music and gaming together for the communities involved. We are looking forward to more future collaborations to deliver this immersive experience to artists, fans, gamers and the masses alike,” said Fung.

eSports

North Star Network acquires Um Dois Esportes

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North Star Network are delighted to announce the acquisition of umdoisesportes.com.br, which becomes the latest addition to NSN’s global sports media portfolio.

Born from the GRPCOM merger of the editorial teams of Gazeta Do Povo and Tribuna do Paraná in 2020, Um Dois Esportes provides in-depth sports coverage and analysis for the Brazilian state of Paraná and beyond.

North Star Network co-founder Julien Josset said: “Thank you to the team at GRPCOM for their faith in us to take the brand forward. Um Dois Esportes is an established and renowned site in Paraná State, and we’re excited about the challenge of developing this asset.”

“We’re happy to maintain the collaboration with the existing editorial team, and look forward to working with them, bringing our unique NSN approach, to take UDE forward.” NSN’s signing of Um Dois Esportes is the media house’s fourth acquisition of 2024, following the recent deals to purchase UK-based SportsMole and MrFixitsTips, as well as Chilean site AlAireLibre, which was announced in March.

The latest addition to the North Star media portfolio joins existing assets including Top Mercato, Afrik-Foot, and Vringe. The Paris-based company already oversees a significant Brazilian operation, delivering over 6 million sessions per month, from the likes of Trivela, Premier League Brasil and Lakers Brasil.

NSN will retain Curitiba-based journalists from the Um Dois Esportes legacy team to maintain the asset’s unique tone and popular coverage of the Paraná sports scene across site and social.

“We were surprised by the interest, and initially had no intention of selling Um Dois, but as the conversations evolved, we realised this was a serious group with good intentions,” said GRPCOM Director Rafael Mello. “We were very happy to see our project being valued by a large international group and going global, demonstrating the quality of the content we produced.”

“We’re also proud that North Star inherited our journalists, who are truly responsible for the success of the product we offer readers every day.”

 

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eSports

GIANTX Promotes LVP Superliga Toplaner Th3Antonio to the League of Legends EMEA Championship Roster

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Today, GIANTX is excited to announce an update to its LEC competitive roster. Antonio”Th3Antonio” Espinosa Bejarano is recognised as one of the most successful LVP Superliga players in the history of GIANTX, and he has now reached a pivotal moment in his career to compete in the League of Legends EMEA Championship (LEC).

The LEC is the most important League of Legends competition in Europe and one of the most relevant in the international esports scene. The Barcelona-born ‘toplaner’ will be part of the lineup kicking off the LEC Summer split season in Berlin, which starts in June. As the community quotes; ‘Th3LEC’ is finally a reality.

Commenting on his new role, Th3Antonio said:

“This is the dream I’ve been working towards since I entered esports. I always wanted to compete at the highest level to face the best, and finally, I have this opportunity. I never stopped striving, and thanks to that and the work we’ve done together with all my teammates, we’ve achieved great things in Spain, but the LEC has always been my ultimate goal. Going to the LEC with my lifelong club, GIANTX, is a double dream. Everyone knows what GIANTX means to me”.

Sports Director at GIANTX, David Alonso, added:

“Th3Antonio deserves this opportunity, both in recognition of the level he’s at and all the work he has put in over the past few years. We are convinced of this decision and that he will give everything to succeed in the LEC. He has always been characterised by sacrificing himself for others, and lately, he has taken a step forward by leading in crucial moments, a clear sign of his maturity as a player”.

Having joined at a young age in 2017, Antonio ‘Th3Antonio’ Espinosa has become one of the most decorated players of the LVP Superliga and of GIANTX history. During his time with the team, he has won four Superliga titles, two Iberian Cups, one Copa, and has reached an EMEA Masters final, as well as other national competitions.

The decision to promote Th3Antonio reflects GIANTX’s need to implement changes following the results of the LEC Winter and Spring split seasons. In both splits, the team fell short in the first round of playoffs. The Summer split season is the main shot at Worlds for all teams, and the aim of the club was to make the necessary changes to achieve this goal. After a period of reflection and numerous trials, Th3Antonio has been chosen for the toplaner position.

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L&G esports team founded by Alona Shevtsova won the national Dragon EC Cup tournament

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Four teams competed in the tournament's final: Lazer Cats, L&G, which received a direct invitation to the final stage, EsportsBattle, and ThunderFlash, which had open qualifiers.
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Ukrainian esports team L&G won the Dragon EC Cup tournament, held on the 20th of April by Dragon Esports Club. Four teams competed in the tournament’s final: Lazer Cats, L&G, which received a direct invitation to the final stage, EsportsBattle, and ThunderFlash, which had open qualifiers. During the Grand Final, the L&G team competed with Lazer Cats on Mirage, Anubis, and Vertigo maps.

“This victory is a testament to the exceptional talent and commitment of our players, as well as the collective effort of our coaching staff and support personnel,” said Alona Shevtsova, founder of L&G Esports. “We are immensely proud of their accomplishments and grateful for the unwavering support of our fans.”

L&G is among the top 5 Ukrainian teams in Counter-Strike: Global Offensive. It was founded in 2021. The previous name was Leogaming, and it was created on the initiative of the famous Alona Shevtsova from the fintech sector.

The team began competing in top tournaments and almost immediately made it to the Advanced division of the ESEA League Europe competition. The team also participated in and took prizes in European tournaments such as the SCL League, WhiteBit Crypto Open, Phoenix League, and local competitions. The team players are marat2k, r0ublE, kr1vda, kL1o, OneUn1que, rji (coach).

The winners received a 50,000 UAH prize. Dragon Esports Club also prepared a 15-skin giveaway for the broadcast’s viewers.

It is worth mentioning that the L&G team created its merch items, which are available for order worldwide. To get more information about the team, visit the L&G Instagram page, Twitch, or Telegram Channel.

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