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Boxing champion Tyson Fury and SBTech knock out competition with BIG BANG reveal at London event

George Miller

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Boxing champion Tyson Fury and SBTech knock out competition with BIG BANG reveal at London event
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‘The Furious One’ unveils game-changing cross-platform innovation in front of thousands of delegates

 

Industry and boxing heavyweights SBTech and special guest, champion prizefighter Tyson Fury, have blown the competition away on the opening day of ICE 2019 with thousands of delegates present for the launch of the leading supplier’s game-changing product innovation.

Visitors to stand S3-110 were treated to a spectacular ‘BIG BANG’ launch of SBTech’s latest innovation that promises to take the market by storm.

The new cross-platform, cross vertical product was unveiled by superstar boxing champ Tyson Fury, who was on hand to meet and greet queues of fans waiting to see the 6ft 9-inch-tall global sports star.

Fury became the unified WBA (Super), IBF, WBO, and IBO heavyweight champion in 2015 by defeating Wladimir Klitschko and last year battled his way to a draw against Deontay Wilder in one of the greatest fights in recent history.

Tyson Fury, said: “I’m very proud to be here with SBTech for the reveal of their latest product innovation. I haven’t lost a match for the past 10 years, very much like heavyweight champ SBTech has been staying ahead of their game.

“As I steamroll my opponents, SBTech is doing the same to their competition with their ground-breaking products and next-gen technology.”

SBTech is celebrating its 10th year at ICE London with its biggest and most ambitious stand yet showcasing its entire range of cutting-edge products.

 

Industry News

Virtuix Releases “Blackbeard: The Trials of Skull Island”

Niji Narayan

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Virtuix Releases “Blackbeard: The Trials of Skull Island”
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Virtuix, developer of the Omni virtual reality treadmill and Omni Arena, has unveiled “Blackbeard: The Trials of Skull Island,” its latest game for the Omni Arena VR attraction.

The game can be played by up to four people, who will be challenged to take on the role of pirates and work as a team to find treasure and fight enemies as they battle for the top spot on the leaderboard.

Players will go through four separate rounds during the game, including a puzzle challenge where they must work together and a final showdown with the boss. This variety encourages a high level of repeat play.

“Blackbeard is Omni Arena’s most kid-friendly game to date. It’s also a blast for adults and esports players. We designed the game for high repeat play. It’s easy for everyone to play, but thanks to its variety and depth, it’s hard to master. No two rounds are ever the same,” Jan Goetgeluk, founder and CEO of Virtuix, said.

The new game will be a part of Virtuix’s weekly and monthly esports tournaments for the Omni Arena. Teams who reach the top of the world leaderboard will win cash prizes from the $100,000 prize pool, sponsored by Virtuix and HP.

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Industry News

Playson extends Italian reach with SignorBet

George Miller

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Playson extends Italian reach with SignorBet
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Games studio pens new commercial agreement

Casino software supplier Playson has announced a deal to deliver Italian operator SignorBet with its popular slot games.

The partnership sees a selection of Playson’s titles directly integrated with the online casino, including Rome: Caesar’s Glory, Solar Temple, and Solar Queen as well as the provider’s Funky Fruits series and its Timeless Fruit Slots portfolio.

The agreement also covers the implementation of Playson’s full suite of engagement tools, which will allow the operator to sharpen its player retention rates. The integration-free features, including bonus spins and regular tournaments with daily prize drops, will be available across all of the developer’s games.

SignorBet is operated by the Distante Group, Italy’s leading provider of retail and land-based casino solutions with over 4000 slot machines distributed in 900 locations across the country. The deal further strengthens Playson’s expanding Italian footprint, with its games popular with players across the regulated market.

Lars Kollind, Business Development Manager at Playson, said: “We are delighted to continue growing our Italian market presence with SignorBet, a prominent online outlet belonging to the highly-regarded Distante Group.

“Our portfolio offers an engaging range of gaming experiences, so this deal will be undoubtedly be followed by further partnerships across the globe.”

Antonio Distante, Director at SignorBet said: “Playson’s immersive collection of games is enjoyed by an extensive international fanbase, so we are thrilled to have the company on board.

“The supplier’s premium quality catalogue matches perfectly with our world class customer offering, and we look forward to cultivating a highly productive commercial relationship.”

 

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Industry News

Spain Bans Gambling Firms from Sponsoring La Liga Clubs

Niji Narayan

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Photo source: affiliateinsider.com
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According to a report in El Pais, gambling companies will no longer be permitted to appear as front-of-shirt sponsors for La Liga clubs next season.

Spanish Minister of Consumer Affairs Alberto Garzón has proposed a series of measures which will toughen up regulations on betting companies, including restrictions to sponsorship agreements and advertising exposure. Currently, eight clubs in La Liga feature a gambling company as a main shirt sponsor.

The ban follows the approval of laws as part of Spain’s “Royal Decree on Advertising” which currently permits a four-hour advertising window for betting companies, but does not authorise any exposure out of the timeframe.

In addition to the ban on shirt sponsorships, the new decree will prevent gambling companies from being allowed to sponsor stadium names nor any other aspect associated with the teams.

Garzón had altered the wording of the ruling to state that “sponsorship in sports T-shirts or equipment will not be admissible”, with gambling companies already banned from featuring on youth shirts.

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