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Hard Rock Hotel & Casino At Fire Mountain Names New Executive Leaders

George Miller

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Hard Rock Hotel & Casino At Fire Mountain Names New Executive Leaders
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Hard Rock Hotel & Casino Sacramento at Fire Mountain, slated to become the premier entertainment destination in Northern California once open in fall of 2019, announces its team of top-tier executives.

“We are excited to have a great mix of passionate industry leaders joining our Hard Rock Sacramento family,” said Mark Birtha, president of Hard Rock Hotel & Casino Sacramento at Fire Mountain. “Some are new to the brand and some are seasoned veterans, but most important is that we have an enthusiastic executive team with over 150 years of collective experience working together to develop and operate what will become a top gaming, entertainment and hospitality venue that provides ‘authentic experiences that rock’ in Northern California.”

Kicking off the property’s new executive team, the vice president of financeChristopher Balaban, is a numbers savvy-guru with over 20-years of gaming experience. Balaban possesses a successful track record of delivering results and value through strategic direction and financial operations leadership. Most recently, he held VP finance positions with Affinity Gaming and Penn National Gaming in the Las Vegas and mid-west regional markets. Additionally, Balaban has held positions with Seminole Gaming in South Florida and Kerzner International in Paradise Island in the Bahamas. Balaban also led hotel and F&B operations, developing a diverse operational background. He has an MBA from Florida Atlantic University and a BS from the University of South Florida.

Joining as vice president of human resourcesRyan Flieger, has been with the Hard Rock brand since 2012, holding leadership roles at both Hard Rock Hotel San Diego and Hard Rock Hotel & Casino Las Vegas. In Las Vegas, Flieger successfully led a five-year initiative to redefine the property’s mission and core values, while increasing team member engagement to an all-time high. Flieger also played a lead role in talent acquisition, pre-opening training and culture setting for several Hard Rock Hotel expansions. Prior to joining the Hard Rock team, he spent nearly a decade with MGM Resorts where he helped guide the company’s award-winning diversity training initiative and MGM University. During his career, he’s been credited with leading successful internal cultural transformations and greatly improving talent retention. Flieger has been honored with several recognitions for his effective training programs and facilitation, including “Best Overall Trainer,” “Young Trainer to Watch” and was included in a “40 under 40” list of influential Las Vegas professionals.

A native of Las Vegas, Anika Gaskins serves as the vice president of marketing for the new property. An industry veteran, Gaskins has more than 17 years of experience, most recently opening the $1 billion MGM Resorts Springfield casino property as the vice president of national marketing where she was responsible for all loyalty and casino marketing initiatives. She has also held VP of marketing positions with Penn National Gaming, where she developed and executed marketing strategies and led efforts to increase revenue. Prior to joining Penn National Gaming, Gaskins held various marketing positions with Caesars Entertainment on the Las Vegas Strip and Caesars Windsor in Canada. She received her bachelor’s in economics from Washington University in St. Louis and an MBA from Simmons College in Boston.

A casino executive with close to four decades of experience, the new vice president of table games, Paul Mollo, has been with the Hard Rock family since 2008, where he helped usher in the introduction of class 3 table games in Florida. He now joins the team in Sacramento, California. His management philosophy necessitates creating and maintaining a professional work culture that is built on a foundation of trust, respect, confidence and support. Mollo has worked with several gaming companies over the years to open properties, including Harrah’s, Trump Plaza and Borgata in the Atlantic City market. In addition to his table games role, he assisted HBO Productions with casino gaming aspects on “The Sopranos” and was even cast for several extra spots and one speaking role.

The vice president of IT, Matthew Morgan, brings more than 20 years of gaming industry technology experience from the Northern California, Las Vegas and Midwest markets. Morgan’s wealth of expertise in IT strategy, combined with the application of technical innovation, brings both operational efficiency and product differentiation to each property he leads at. Most recently, Morgan served as the chief information officer at The D Las Vegas, where he was responsible for two casino/hotel properties and technical operations of an 11,000-person entertainment venue. He also served as a vice president at Red Hawk Casino, PlayerSoft Technologies and Thunder Valley Casino.  Morgan’s focus over the last decade has been to bring mobile products to the casino market to solve common hospitality-industry problems. In May 2019, he will graduate with an MBA from Southeast Missouri State.

Will Provance serves as the vice president of slot operations and has spent more than 20 years in the hospitality industry, working in operational and leadership roles ranging from restaurants, entertainment, hotel operations and casino gaming. Starting at Station Casinos in Las Vegas, Nevada as a corporate slot analyst, he participated in their Management Development Program and worked his way up to director of slot and ancillary gaming operations at Sunset Station. From there, he was recruited by Mark Birtha to run the VLT (Slot) Operations at Hard Rock Rocksino Northfield Park, Ohio’s No. 1 ranked gaming facility. He was interviewed and featured as a contributor in David G. Schwartz, director of the Center for Gaming Research’s book “Tales from the Slot Floor: Casino Managers in Their Own Words” and was named to the Emerging Leaders of Gaming’s “40 Under 40.”  Provance has a Master of Science degree in hotel administration with a focus in gaming from the University of Nevada, Las Vegas, an MBA in international hotel and tourism management from Schiller International University and an executive certificate from Cornell University in customer-driven marketing.

Kaywan Samadani is the vice president of hospitality. His career began in 1990 at Caesars as a room chef at Harvey’s in his hometown of Lake Tahoe. During that time, Samadani opened two buffets, a steakhouse and a noodle bar, along with four casino bars and butler suites. He also assisted with the opening of Harrah’s Rincon (now Harrah’s Southern California) and the rebranding of the Rio in Las Vegas. In 2006, he relocated to Harrah’s St. Louis as director of F&B before being promoted to director of hospitality. Samadani also served as VP of casino services at Horseshoe Cleveland and Thistledown Racino. He moved to Cleveland in 2011, helping to open the property’s Beverage, Buffet, Culinary, Diamond Lounge and Slots operations.  Most recently, Samadani served as senior director of hospitality at Mystic Lake Casino Hotel, where he opened the Mystic Lake Center, a 70,000 square foot convention space. Samadani attended Cabrillo College and the University of California, Santa Cruz.

The property continues to build the employee team ahead of the fall 2019 opening and is expected to create more than 2,000 construction jobs upon its completion, with nearly 750 working at peak times on the project any given day. Upon opening, the property will employ over 1,000 full and part-time team members.  For more information, visit hardrockhotelsacramento.com.

 

About Hard Rock Hotel & Casino Sacramento at Fire Mountain:
Set to open in fall 2019, Hard Rock Hotel & Casino Sacramento at Fire Mountain will feature the latest in live music and entertainment, hospitality, world-class gaming and exceptional cuisine. The property will be Hard Rock’s first Vegas-style casino in California and will offer a hotel with multiple suite options, a large gaming facility with more than 1,800 slot machine and table game positions, along with an outdoor pool and deck area, large meeting space and a vast selection of bars and restaurants. The property will also include signature brand amenities like the Sound of Your Stay® in-room music program, a Rock Shop® and a Body Rock® fitness center. Additionally, the project marks a historic partnership between two Native American Tribes – The Seminole Tribe of Florida, owners of Hard Rock International, and Enterprise Rancheria. Owners of the Hard Rock Hotel & Casino Sacramento at Fire Mountain property, the Estom Yumeka Maidu Tribe of the Enterprise Rancheria is a sovereign Native American Nation offering diverse tribal government services and programs that improve the quality of life for its some 1,000 tribal citizens and surrounding communities in Northern California.

 

About Hard Rock International:

With venues in 75 countries, including 185 cafes, 27 hotels and 11 casinos, Hard Rock International (HRI) is one of the most globally recognized companies. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s most valuable collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise available in Rock Shops and online at https://shop.hardrock.com. HRI owns the global trademark for all Hard Rock brands including Hard Rock Live performance venues. The company owns, operates and franchises Cafes in iconic cities including London, New York, San Francisco, Sydney and Dubai. HRI also owns, licenses and/or manages hotel/casino properties worldwide. Destinations include the company’s two most successful Hotel and Casino properties in Tampa and Hollywood, FL., both owned and operated by HRI parent entity The Seminole Tribe of Florida, as well as other exciting locations including Atlantic City, Bali, Cancun, Daytona Beach, Desaru Coast, Ibiza, Orlando, Shenzhen and San Diego. Upcoming new Hard Rock Cafe locations include Piccadilly Circus and Oxford Street in the United Kingdom, Kathmandu, Nepal, Kyoto, Japan and Chandigarh, India. New Hard Rock Hotel, Casino or Hotel & Casinoprojects include Amsterdam, Berlin, Budapest, Dublin, London, Los Cabos, Madrid, Maldives, New York City, Ottawa, Sacramento, Dalian and Haikou in China. In 2018, Hard Rock International was recognized as a Forbes Magazine Top Employer for Women and Land Operator of the Year at the Global Gaming Awards. For more information on Hard Rock International visit www.hardrock.com.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Gambling in the USA

Delaware igaming Revenue Increases in September

Niji Narayan

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Delaware igaming Revenue Increases in September
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Delaware’s online gaming revenue has climbed to a year-high of $384,830 in September. This came despite player spending on igaming slipped month-on-month from $12.5m in August to $11.8m last month.

The September total smashed 2019’s previous monthly high of $313,648 in May and was only the second time that revenue had surpassed the $300,000 mark so far this year.

Table games were the most popular form of online gambling, with consumers spending $7.9m and operators taking $171,156 in revenue.

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Gambling in the USA

ICS heads to Vegas to showcase US services

George Miller

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ICS heads to Vegas to showcase US services
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Sports content and digital media specialists to talk to delegates about range of products and services

ICS Media Group (ICS), the sports content and digital media specialists, will be heading to Las Vegas next week to showcase and discuss the full range of services they can supply to the US market.

ICS’s Business Development Director Dean Rayson will be attending the event, which runs this week, to showcase the company’s range of content, marketing and translation services.

This includes ICS-digital campaigns targeted for a US iGaming audience as well as in-depth journalistic and analytical content around all US sports including American horseracing. Ideal for in-play bettors, the engaging content guides punters into making informed betting choices.

ICS creates written, audio and video content in 71 languages as well as providing translation and localisation services in Slots and Virtual in addition to Sportsbook and Casino.

Racing Post’s – ICS parent company – services will also be on offer throughout the conference. The recently launched global horseracing content, data and live betting content product, Intellr In-play, will take centre stage over the three days.

Dean Rayson, Business Development Director at ICS Media Group, said: “This will be the first time ICS has headed to the bright lights of Vegas and we are looking forward to being on the Strip. Having attended a number of other iGaming events in the United States, we already have a foothold in the country and are excited looking forward to showcasing our services to even more potential clients in Nevada.

“Clearly, the repeal of PASPA last year has made the US a very exciting territory and as more states legalise, there will be more opportunities too. With nearly two decades of experience in betting content, we are well-placed to support sportsbooks, casinos, esports organisations, affiliates and DFS businesses enhance their products for their punters.

“Adding content to a site increases dwell time, with live audio seeing the average customer stay up to 25 minutes more on a sports betting site, boosting conversions. Furthermore, content can be integral to the education process and can be used to encourage casual customers who are intimidated by betting to place their first sports wagers.

“Supplying editorial, audio and video services to clients across many territories globally, we’re excited to expand our contacts further.”

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Gambling in the USA

Taco Bell partners with MGM

George Miller

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Taco Bell partners with MGM
Reading Time: 2 minutes

 

The Taco Bell and BetMGM partnership means fans can now bet on who will steal that first base, becoming this year’s Taco Hero and securing free tacos for America

For the seventh year in a row, Taco Bell is giving fans across the country another reason to get excited for the World Series: free tacos. But this year, Taco Bell is raising the stakes again. By teaming up with BetMGM, operated by Roar Digital, BetMGM will offer sports and taco fans alike the chance to wager real money on what player they think will steal the first base of the World Series – an honor Taco Bell has dubbed, ‘Taco Hero.’*

“When it comes to the World Series, rooting for that first stolen base and rejoicing for free tacos has really become the game within the game. So, teaming up with BetMGM to give fans a whole new way to participate in ‘Steal A Base, Steal A Taco’ felt like a natural extension for us,” said Will Bortz, Director of Brand Partnerships and Sponsorships at Taco Bell. “We can’t wait to see fans engage with the program like never before and, of course, we’re excited to see if their predictions come true.”

Fans looking to test their luck this October can participate at MGM Resorts in NevadaMississippi and New Jersey, or download the BetMGM digital app in New Jersey (playMGM in Nevada). BetMGM will post prop bets on October 14, before the end of the League Championship Series presented by GEICO, offering a list of active players from the four remaining playoff teams. BetMGM oddsmakers will use historical data and their odds-making process to post real odds, which will be updated as the Postseason progresses. But win or lose, everyone’s a winner when free tacos are being offered.

“The 2019 World Series is certain to feature some of baseball’s biggest stars and most recognized teams, along with millions of hungry baseball fans,” said Matt Prevost, Chief Marketing Officer, Roar Digital. “Taco Bell’s ‘Steal a Base, Steal a Taco’ promotion is one of the most talked about and engaging initiatives in all of sports, and we are thrilled to be taking part in this fun and interactive experience via our BetMGM app as well as at participating MGM Resorts.”

The 2019 World Series presented by YouTube TV starts Tuesday, October 22, 2019. Once the first base is stolen in the World Series, Taco Bell will announce the redemption day for America to cash in on a free Nacho Cheese Doritos® Locos Tacos at all participating U.S. Taco Bell locations, while supplies last.

Fans that are registered users on Taco Bell’s website or app can redeem their free Nacho Cheese Doritos® Locos Tacos online or via mobile (all day, redemption date to be confirmed). Offer excludes delivery. Offer excludes Nacho Cheese Doritos® Locos Tacos Supreme®. Limit one (1) free Nacho Cheese Doritos® Locos Tacos per person or registered account in the fifty (50) U.S. States and the District of Columbia. Check out www.TacoBell.com/StealATaco for full terms and conditions.

 

*Valid only in NevadaMississippi and New Jersey at MGM Sportsbooks and via the BetMGM App in New Jersey and the PlayMGM App in Nevada. Must be 21 or older. If you or someone you know has a gambling problem and wants help, call 1-800-GAMBLER.

 

Source: Taco Bell Corp.

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