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Cloudbet Marks UFC Return With In-Play Betting & Bruce Buffer Slot

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Cloudbet Marks UFC Return With In-Play Betting & Bruce Buffer Slot
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Cloudbet, the pioneering bitcoin sportsbook and casino, has launched a swathe of mixed martial arts offerings to mark the return of the UFC from its Covid-induced hibernation.

Prior to last weekend’s UFC 249, Cloudbet enabled in-play betting, giving customers the flexibility to place new wagers between rounds, and offered the world’s best prices on each fight on the heavily stacked card.

MMA fans can now bet on up to 28 prop markets per fight, on outcomes such as a win by KO/TKO, a drawn result and which round the bout will end.

To add to the excitement, Cloudbet have partnered with Relax Gaming to offer legendary UFC ring announcer Bruce Buffer’s very own MMA-inspired slot game. Players waiting for fights to start can try out the “It’s Time!!” slot for a chance to win up to 2500x their bet. The slot game comes as part of a recent deal through which Cloudbet will launch all of the supplier’s high-quality proprietary and third-party aggregated content.

Players can expect similar offerings for all upcoming MMA events on Cloudbet, which relaunched itself last month following its biggest makeover since starting business in 2013. Cloudbet’s top two events by turnover last week were the Ferguson-Gaethje and Cejudo-Cruz title fights from UFC 249.

“The biggest action we saw last weekend was from UFC,” a Cloudbet spokesman said. “There’s clearly pent-up demand for world-class MMA offerings after the two-month layoff.”

The new Cloudbet supports Bitcoin, Bitcoin Cash and Ethereum, with more new coins on the way. New players are eligible for a sign-up bonus up to 5 BTC/BCH/ETH. Besides MMA, Cloudbet’s sportsbook offers odds on a multitude of markets around the world, while the Cloudbet casino has hundreds of slots and a live-dealer experience with all classic table games.

Industry News

Apex Live Gaming Launches ChipperX

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Apex Live Gaming has launched a new device named “ChipperX” for the casinos.

Designed and manufactured by Apex, ChipperX is a dedicated chip management device. It automatically sorts chips by value or colour into one of 12 designated chip tracks. Each chip track is configured to sort and store a defined number of chip types.

“Apex Live Gaming is made up of people who understand and have experience working in land-based casinos. That’s why we make equipment that helps casino staff do their jobs faster, better, more comfortably and easier,” the company said.

ChipperX has the computing power to quickly and accurately count, sort and distribute up to 500 chips per minute. It produces game statistics with a minute-by-minute display stored in the device’s memory for one year.

Easy operation is guaranteed by remote control and diagnostics. Through remote access to ChipperX settings and management, Apex’s team of technicians can help customers control the device remotely in real time. This reduces operating costs and service time.

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Industry News

Paul Mallon Steps Down as Head of Brand Marketing at Paddy Power

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Paul Mallon has stepped down as the head of brand marketing at Paddy Power.

The ad executive spent ten years at the Flutter-owned operator. Mallon began at Paddy Power as a football writer following a time as a journalist at the Irish Daily Star.

He leaves Paddy Power to become head of special ops at the London-based advertising agency Lucky Generals, which was Paddy Power’s creative agency before Flutter’s reorganisation with its The Stars Group merger.

Mallon wrote on LinkedIn: “After an incredibly good time and 10 years at the sublime Paddy Power, I’ve transferred to the mighty Lucky Generals (with huge thanks to the colleagues, agencies and customers who made working for PP such a pleasure).”

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Industry News

EGT and Mascot Join Forces on Distribution Agreement

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EGT has joined forces with casino equipment provider Mascot on a new distribution agreement. Through the agreement, MASCOT has become the tech company’s new official distributor for France.

The two enterprises shook hands on their future endeavours last month, with plans to immediately introduce the new General series and progressive Jackpots to the French market.

Mascot is founded in 2009 and has been successfully restructuring the company in the past few years, now adopting the highest standards in the sector and motivated to bring new brands to its clients.

“We at EGT are always excited to join forces with reliable partners and cover new ground,” Nadya Popova, EGT’s Sales and Marketing Vice President, said.

“We are thrilled to work with EGT and are preparing many surprises for our clients immediately. We thank EGT for their trust,” François Bourlier, Sales Manager at Mascot, said.

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