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Ethiopia’s Ministry of Women and Social Affairs Seeks to Ban Sports Betting

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The Ministry of Women and Social Affairs of Ethiopia has announced that it is working to get sports betting banned in the country.

Abebe Haimanot, a representative of the Ministry’s Youth Personnel Development Directorate, said works were underway to get sports betting banned taking into consideration the issue of youth and youth personality development as well as various economic and social crises the sector is causing.

He said that although various discussion forums and movements have been organised to push for an end of sports betting, due to various reasons, such forums are not being adequately conducted.

Abebe further said that based on a series of surveys conducted by the ministry at various times, sports betting is identified as posing a risk to young people and youths alike.

The Ministry has started by classifying sports betting as gambling, the official said, which has multifaceted problems in itself.

“Gambling brings a social crisis that can take teenagers and adults into unwanted paths,” he said, adding that it also “discourages” anyone from working and changing lives, which can also lead to the disintegration of the family. Furthermore, Abebe said the sector also causes various psychological problems such as “depression and suicidal thoughts,” and called on all concerned stakeholders to take timely measures against it.

The Ministry already announced its plans to ban sports betting a few months ago, but 05 March betting firms requested the government to reconsider its plans before taking actions. The firms argued “betting is not gambling.”

“We are receiving a lot of negative comments from the community about sports betting. But that is not true. We are legally licensed by the National Lottery and we are also obeying our social responsibility,” Vegas Sport Betting Executive Director, Yonas G. Alemu, said.

Africa

Bitville Gaming South Africa Expands Its Product Bouquet through TVBET

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B2B provider of live games TVBET acquired a certificate of suitability in the province of the Western Cape, South Africa.  It has also undergone integration into the Bitville Iframe Solution and has passed BMM testing for all nine provinces in South Africa.  TVBET is a live Games provider and is, therefore, able to render its live lottery and numbers games in all of South Africa’s jurisdictions.

TVBET is ecstatic to bring fresh content to SA and in doing so extending its footprint into South Africa. Bitville Gaming is a well-established B2B Igaming Platform, Aggregated Products, Bespoke Lottery and custom software solutions company.

Emily Asava, TVBET Business Development Manager in Africa, states: “TVBET continues its cooperation with Bitville Gaming, and we are happy to reach new achievements within our partnership. Getting the license by WCGRB confirms our straight decision to expand in Africa and deliver our products to new markets in the region. And we’re happy to do that together with Bitville Gaming.”

Bitville Gaming CEO Andrew Von Hoesslin says: “It’s exciting to have the opportunity to work for Bitville Gaming South Africa, a company that is dedicated to keeping content relevant and fresh. The Company prides itself on being a Level II BBBEE manufacturer in SA; in addition, we are striving to keep the online and retail products fresh and new, so we don’t find ourselves in a space where the one market cannibalises the other and TVBET is one of those products that effectively helps secure this.  If we don’t ensure that we preserve our land-based betting shops and keep them financially profitable by bringing exciting retail content, it will have a negative impact on the economy in South Africa. TVBET has wonderful retail and online content, so you could say it’s the best of both worlds.”

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Africa

Entain Launches Bwin in Zambia

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Entain, the global sports betting, gaming and interactive entertainment group, has announced the launch of bwin, its leading sports betting brand, on the Zambian market. Customers in Zambia will now be able to access a wide range of sports betting and casino offers.

“We are thrilled to enter the Zambian market which has one of the most highly regarded regulatory environments on the African continent. It was an obvious destination for our first launch in Africa given its stable economic and regulatory framework, which provides a great platform for growth. We are extremely confident that our new Zambian customers will love the unparalleled bwin brand experience with its exciting line-up of thousands of betting markets and hundreds of games,” bwin Africa Chief Marketing Officer Spencer Okach said.

bwin is the Official Partner of both the UEFA Europa League and Europa Conference League as well as the Official Partner of the German Football Association and national team.

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Africa

Superlotto Games boosts pan-African reach with GOAT Interactive

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Superlotto Games boosts pan-African reach with GOAT Interactive
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Superlotto Games, an innovative developer of online live lottery, instant games and slots, has taken its product portfolio live with GOAT Interactive, a leading operator group servicing the African continent.

This new and exciting partnership will see Superlotto Games deliver its product suite to GOAT Interactive’s multiple operator brands, including Premier Bet, one of Africa’s most successful operators.

Quickly establishing itself as a studio renowned for delivering fast-paced and engaging titles, Superlotto boasts hugely impressive levels of player engagement and retention for operators.

One of the studio’s shining examples of its bespoke games production is the football-themed title Football, with GOAT Interactive the first to take advantage of Superlotto’s bespoke, customisable branding format for its games.

Designed to drive incremental revenue during this year’s World Cup, this game is sure to prove a key steppingstone for improved customer acquisition and retention ahead of the historic tournament.

This collaboration is the latest in a series of positive developments for Superlotto, having recently received BMM certification for South Africa, with extensive plans to continue building on its already impressive presence on the continent.

Commenting on the partnership, Milda Mikelioniene, Chief Commercial Officer at Superlotto Games, said: “We are thrilled to bring our high-quality games to GOAT Interactive’s players in Africa. With a strong presence in 20 countries and a number of sites live in the region, they represent the perfect partner for us to exhibit our next-level portfolio to an even wider audience.

“The quantity and quality of our games is well known within the industry – our partners always put their trust in us to deliver on tailor-made experiences, and we look forward to demonstrating our ability to do so with GOAT Interactive.”

Karen Hope, Director of Casino at GOAT Interactive, added: “We are always on the lookout for top-tier games to add to our market-leading sites, and Superlotto Games’ portfolio fits the bill.

“We want to provide players in Africa with only the best the industry has to offer, and Superlotto’s attention to detail in the realm of games development is second to none.”

Superlotto has become renowned as one of the fastest-rising stars in the industry, with an extensive portfolio of more than 80 online games and a number of high-profile partners that includes the Lithuanian Lottery, Latvian Lottery, Georgian Lottery, Betsson Group, Parimatch, Slotegrator, and BtoBet.

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