Betfred has launched a major partnership with South Africa’s largest online betting company, LottoStar, for an undisclosed sum.
Betfred has taken a majority shareholding in LottoStar which offers fixed-odds numbers betting and live games on its online platform.
LottoStar has quickly developed itself as a leading brand, recognised nationally across South Africa after high profile marketing campaigns and its continued efforts to uplift and rebuild communities through its corporate social responsibility initiatives across the country.
The partnership further adds to Betfred’s presence in South Africa, in which they currently operate 53 shops and an online business after the acquisition of Betting World and Sepels Sportsbet.
Betfred chief executive, Joanne Whittaker, welcomed the move for LottoStar, saying: “The business will not only complement our activity in South Africa but our international businesses in the United States and Europe.
“We look forward to working closely with the LottoStar team to support the continued growth of the business providing world class games and services to the online betting market in South Africa.”
LottoStar’s founder and chief executive, Tasoulla Hadjigeorgiou, said: “LottoStar was founded in 2014 as a family-run business with an innovative model to offer a fixed odds betting online platform in South Africa.
“As an online betting leader in South Africa, we are excited to partner with one of UK’s best bookmakers.
“We are confident that this partnership will broaden our offering and provide our customers with the highest quality services. Our partnership also paves the way for greater collaboration and expansion, and we are excited to grow our family.”
BtoBet Agrees Multi-Channel Sportsbook Partnership with SOJOGO
NeoGames S.A. subsidiary BtoBet, a leading sports betting supplier, has announced a multi-year partnership agreement with SOJOGO and Santa Casa Global, the global arm of the Portuguese National Lottery Santa Casa da Misericórdia de Lisboa.
Through this partnership, BtoBet will be providing SOJOGO with its proprietary sportsbook offering for both its online operations and retail network.
Alcinda Santiago, General Director of SOJOGO, said: “In BtoBet we have found a sportsbook platform partner that matches our own ambitions and focus on gaining a leadership role in its market.”
Francisco Pessoa e Costa, Executive Director of Santa Casa Global, said: “Our high demands on technology, robust performance, and flexibility, coupled with the need to offer our players a superior betting and gambling experience have led us to seek a data-driven, high-quality, turnkey sportsbook solution.”
Moti Malul, CEO of NeoGames, said: “BtoBet has a wealth of experience in creating a leading sportsbook product and we look forward to helping SOJOGO deliver exciting sports betting experiences to its players. NeoGames has been partnering with Santa Casa in Portugal for more than a decade and we are excited to leverage this close relationship into another market. SOJOGO is on a mission to create a premium betting experience in Mozambique, and thanks to BtoBet’s cutting-edge technology we believe that they will be able to deliver a bespoke and localised experience to their players.”
Dima Reiderman, Managing Director of BtoBet, said: “We are delighted to partner with SOJOGO in Mozambique. The agreement is yet another significant validation of the strengths of BtoBet’s competitive sportsbook solutions. SOJOGO has ambitious plans to grow its footprint in the local market, and we look forward to helping to unlock those ambitions with the power and flexibility of our premium betting product.”
Fully Zambian-owned Betting Company “Betta1” Officially Launched
The first fully Zambian-owned betting company Betta1 was launched in Lusaka at Sarovar Hotel.
Betta1 country manager Ray Phiri said in his briefing that Betta1 has been brought to the Zambian people for their enjoyment, money-making, and leisure. He further on went to distinguish how unique the Betta1 platform is from other betting platforms already operating in the country. He said that Betta1 has over 30 sports events, including Formula 1 racing, Ice Hockey, Tennis, Football and many more.
Mr. Phiri went on to talk about the various games on the platform, from the live clubhouse section with mathematical games that require one to think, to virtual games, slot games and rare games like Aviator and Rocketman that has recorded a lot of wins from the Zambian people already betting on the platform.
Mr. Phiri emphasised the highest winning bonus of 600% that Betta1 has brought to the Zambian people, explaining why Betta1 decided on that approach; by stating that Betta1’s goal is to bring the most effective, most entertaining, and most profitable solutions to the Zambian people.
Mr. Phiri said that the entire Betta1 interface was created with the Zambian people in mind, and that’s what makes Betta1 a proudly owned Zambian betting company. He concluded by thanking the Zambian government, the Ministry of Finance and the President of the Republic of Zambia Mr. Hichilema Hakainde for the good policies they have put in place that allow for economic stability and attract investors both locally and internationally, which adds to the country’s economic development.
The other keynote speaker was Betta1 CEO Angad Chhabra who started off by congratulating the Betta1 team and the Zambian people at large for producing what the people are calling the cream de la cream, as well as being the only betting company with its origin from Zambia. Chhabra praised Zambia’s peaceful environment, and the economic system in place, which makes Zambia a grand destination for investment in Africa.
He further on went to say that the Zambian people can only expect excellence and good service delivery going forward, and the company’s focus is providing jobs for the Zambian youth who are disfranchised and excluded from leadership opportunities. Chhabra concluded by appreciating all partners and clients who have come on board to partner with Betta1 and welcomes every Zambian over the age of 18 to start betting on the Betta1 platform for an enjoyable, profitable, and lasting betting experience.
Also speaking was Zambian renowned musician Moses Wesley Chibambo, popularly known as Dandy Krazy, who expressed his happiness and excitement to associate with a Zambian-owned betting company that has its core values centered on providing job opportunities for the Zambian youth.
Dandy Krazy went on to say that Betta1 is something extraordinary and exclusively created for the Zambian people to benefit, as people can bet from as low as K1, and stand a chance to win up to a 600% win bonus, which is the highest in the country proudly brought to the Zambian people by a Zambian owned betting company.
PalaceBet Launches New Slots Offering Powered by Evolution
African hospitality and entertainment company Peermont’s online gaming brand PalaceBet.co.za has now launched online slots as part of its iGaming offering. The 50-game slots release is powered by Evolution, boasting games by NetEnt that will now complement the existing library of live games which already include titles like Crazy Time, Dreamcatcher, Deal or No Deal and Lightning Roulette.
“We’re very excited to have online slots as part of our offering. As part of the Peermont family, we’re always looking for ways to offer our customers a wider variety. With the addition of online slots we now have a comprehensive product list that our existing and new players can take home with them,” Duncan Pollock, General Manager of PalaceBet, said.
PalaceBet’s new library of slots will consist of 50 initial games, including titles like Starburst, Gonzo’s Quest, Jumanji, Gordon Ramsey Hell’s Kitchen, Space Wars, Twin Spin, Gorilla Kingdom, Piggy Riches, Wild Water, Blood Suckers and Narcos.
The company anticipated that more titles from Evolution’s Red Tiger will be added to the collection in the near future. PalaceBet is licensed and regulated by the Western Cape Gambling & Racing Board, and is a subsidiary of Peermont Hotels, Gaming and Resorts a hospitality and entertainment company that operates 12 land-based properties across South Africa and Botswana.
“This is just the start and PalaceBet.co.za now offers the full gaming experience, whether you’re an existing Peermont player or new to us. But one thing is sure – you’ll always get quality Peermont service,” Pollock added.
Subscribe to our News via Email
ALTAIR BREAKER Launches Globally on Steam and Meta Quest Store
PopOK Gaming Has Received a Certificate for Latvia
Introducing CasinoFastPayout.com – your one-stop shop for information and the best casino listings online
Fiona Davies Joins Global Digital Identity Verification Provider OCR Labs Global As Head of Gaming
Stakelogic Live now broadcasting in the UK
Yggdrasil and Northern Lights welcome furry friends in Prized Pets Gigablox™
Test your luck in OneTouch’s latest release Lady Fortuna
3 Oaks Gaming rolls out 50th title Aztec Fire
Thought Leadership/Q&A with Thomas Aigner head of business development at Ibex.ai discussing the future of CRM
Evoplay delivers thrilling sequel with Burning Aces. Jackpot
Stakelogic launches Super6Timer in the Netherlands
SoftGamings Set to Attend SiGMA Balkans/CIS Summit in Belgrade, Serbia
Altenar makes waves in Latvia with Casino 777 partnership
Allan Phang Departs From Galaxy Racer
Incentive Games Launched Multiple Free-to-Play Games with bet365
OddsGecko launches crypto betting odds comparison site
eSports3 days ago
CBBC announces new esports show: Game on Grandparents
Eastern Europe3 days ago
7777 gaming goes live at Inbet
Gambling in the USA3 days ago
Gaming Americas Weekly Roundup – August 8-14
Press Releases3 days ago
PRAGMATIC PLAY EXPANDS HOLLYWOOD BETS PARTNERSHIP INTO UK AND IRELAND
Press Releases3 days ago
UK betting technology supplier 20SHOTS accelerate funding with £400,000 raise at £5m valuation
Latest News3 days ago
Wazdan makes Dutch entry with Casino777.nl
eSports3 days ago
Quadrant extends partnership with Elgato
Latest News3 days ago
Push Gaming goes live with Play North