Online casinos are gaining popularity due to pandemic: how to open one
It is undeniable that the Internet is taking over the traditional media: news articles are published online, photos are shared on social media, not kept in family albums, and tickets to concerts can be bought through your phone, forget the lines! The entertainment industry is evolving as well, and we are not only talking about streaming services rivaling the television.
The first online gambling sites emerged in the middle of the 1990s, but have become more common in recent years. In 2019, the global online gambling market was estimated to be $53,7 billion worth with Europe as the biggest market accumulating $22 billion. It is expected that in the next 7 years this industry’s global CAGR will be 11,5%, that’s $127,3 billion by 2027.  Casinos are the second most popular form of online gambling in Europe, accounting for 32% of the market share in 2018. Online casinos were only surpassed by online sports betting (42,5%) but had left lotteries (12,6%) and internet poker (5%) far behind. 
Sounds reassuring, but does having an online casino more promising and secure than the offline one? You see, there are benefits for both internet casinos’ owners and their clients.
The former don’t have to buy or rent space for the real-life casino, the number of employees is significantly smaller, eliminate worries about utility tax or potential robbers. And the customers don’t need to visit another country or drive for hours to get to a casino – they can visit one from the comfort of their homes any time they want. And considering that right now most of the countries are under quarantine due to the COVID-19 pandemic, opening an online gambling service seems like a much better idea. For instance, an Israeli firm Optimove reported a whopping 225% increase of people who started playing online poker for the first time, after the pandemic struck.  Also, consider that even after the lockdown is over, many people will be cautious about visiting land-based casinos, prioritizing safety.
So, what do you need to know and do to open an online casino?
First and foremost, set your plans and strategy straight. To open an online casino, you need to figure out a lot of aspects, such as: what will your website look like and what unique features and games will it have, which countries would you like to target, will you need the help of industry experts or SEO-managers to promote your business, etc. If you took care of the planning, you can proceed with the next step.
Choose a gaming software provider. There are plenty of services with a variety of features, so make sure you are not going with the first one you find. The provider must be proven reliable, as well as have customizable software solutions, so you can make your casino look and feel the way you want to.
The selection of available games and slots may vary, some providers develop games themselves, while others offer packages of games from different developers. Either way, the more gaming options you choose – the better, as clients’ preferences differ. Be determined, ask questions, and test services before signing a contract with a software provider.
Get an online gambling license. Having a license is vital to your business, even though the process of obtaining one may be time-consuming. Operating an online casino without a license is illegal. Moreover, most banks and payment service providers will not agree to work with a non-licensed gambling business.
To get a license you first need to choose a country – a gambling jurisdiction – to acquire it from. There are still a lot of places where online casinos are not legalized, but every region has at least one country where you can get your license. For instance, in Europe, you can obtain one under the jurisdiction of Malta, Montenegro, the Isle of Man, Britain, Gibraltar, and others.
Remember that every country has its own set of rules and requirements for online casinos, thus a business owner should choose a jurisdiction with the best possibilities for their company. And also, don’t forget the taxes that also differ locally.
To get a license, you will need to gather all the required documents and make sure that your gaming software provider and site are compliant with the country’s regulations.
Choose a bank or payment gateway service provider to accept money from your clients. It would be better if a PSP supports multiple payment methods, as more people from different countries will be able to use your services.
Note that online gambling and casinos are classified as high-risk businesses, meaning that your company has greater chances to face chargebacks. Because of that, banks usually charge these types of business higher service fees to ensure the merchants are better protected from fraud. For instance, our payment gateway service provider, which is well-experienced in dealing with high-risk companies, Maxpay — is partnered with an anti-fraud platform called Covery, which significantly minimizes the number of fraudulent transactions. We also offer chargeback representation services, meaning that we can process our client’s chargeback and give dispute recommendations.
And lastly, keep in mind that just opening an online casino is not enough for it to be successful – you need to have an impeccable and long-term PR and SEO strategies and be ready to encourage your most dedicated clients, as well as come up with new ideas for games and challenges. In the end, following these tips and rules might make your business highly profitable.
Maxpay is a market-leading international payment gateway service provider that keeps merchants first. Built by online business owners for business owners to accelerate growth. Fully compliant with PCI DSS level 1 v3.2 with 5+ years of experience. Global teams provide local insights and online live support for merchants. With companies and partners from 49 jurisdictions, Maxpay provides full-service solutions for accepting card payments in more than 130 currencies with multiple partner banks.
IGSA Celebrates 25th Anniversary
The International Gaming Standards Association (IGSA) is celebrating 25 years of its role in support of gaming industry standards.
IGSA president Peter DeRaedt said: “In addition to the many champions and pioneers of our technical standards, we’re also proud and honoured to have featured a keynote video by Trevor Croker, CEO of Aristocrat Leisure, a founding IGSA member, and this week to feature a keynote video address by Rich Schneider, chief product officer of Light & Wonder and another 25-year IGSA member.”
Mark Pace, vice-president of the IGSA, said: “It has been great to see the congratulations and well wishes come in from all over the world from our current and former members, friends and colleagues.
“These companies have joined in celebrating IGSA’s 25-year anniversary through video messages that we have posted on our social media channels and website.
“We invite all our current and past members to join us at our annual meeting celebration and get-together at Canaletto in the Palazzo on October 10 while you’re at G2E.”
Former iGaming Director Unveils Holistic Wellbeing Platform for the Gaming industry
HabitRewire, an industry leader in health and wellbeing for the iGaming sector, announced the debut of its innovative iGaming wellbeing platform. The turnkey white-label wellbeing solution can be accessed at any time, anywhere via a user-friendly app, helping employees across the world improve their wellbeing 24/7, inside and outside the workplace.
Presented as a ready-to-use white-label solution that can be branded as the company’s own, it offers an holistic, wide-ranging, and result-driven wellbeing solution that can be instantly deployed.
The platform draws upon HabitRewire’s ‘Habit Rewiring’ methodology, which is backed by robust scientific evidence. This innovative method is engineered to stimulate sustainable behavioural change, helping employees use daily practices to build the skills and habits to improve their physical health, mental wellbeing, and workplace productivity.
“True health and wellness stretch beyond diet and exercise,” affirmed Leo Judkins, Founder of HabitRewire. “Our platform delivers personalised, comprehensive wellbeing interactions across nutrition, movement, sleep, stress, time management and productivity to help employees reach their goals efficiently and effectively, wherever they are.”
The uniqueness of HabitRewire’s platform lies in its CRM capabilities and unique focus on the iGaming industry, reflecting Judkins’ rich, 12-year experience as a CRM Director in the field. His extensive knowledge from developing marketing automation platforms and managing global marketing teams, combined with personal journey of losing 35kg has directly influenced the creation of the HabitRewire platform.
“We use behavioural data, customer segmentation, and automated lifecycle campaigns to create personalised interactions throughout the employees entire wellbeing journey. From the initial stages of activation, onboarding and engagement, right through to retention and reactivation phases.” Judkins noted.
HabitRewire’s platform incorporates an various features such as weekly challenges, daily check-ins, community chats for peer-to-peer encouragement, leaderboards, workouts, recipe books and lifestyle guides.
Designed with the modern workforce in mind, the platform provides employee with a personalised dashboard that includes training advice, nutrition tips, and recovery strategies. The app allows users to schedule coaching calls with a team of experts that includes certified nutritionists, online personal trainers, sleep coaches, stress management professionals, and behaviour change specialists. Additionally, users can track their progress in real-time and sync their data with wearables and services like Apple Health.
“Most wellbeing solutions aren’t accessible for the employees who need it the most. They simply don’t have the time or energy to participate, which a key part of the problem. Our objective is to help people achieve their health and wellbeing goals, no matter where they are in their journey or what’s going on in their life right now” stated Judkins.
HabitRewire’s innovative platform signifies the shift towards proactive and individual care in the workplace, delivering wellbeing solutions directly to employees’ fingertips, no matter if they work from home or from an office.
Companies using HabitRewire’s platform can expect enhanced performance, increased productivity, and a significantly improved working environment. All quantified in weekly management reports that show measurable results.
What are Some of the Best Games Developed by Australian game Developers?
The Australian game development industry has been gaining traction in recent years, with many talented developers creating innovative and engaging games across a variety of genres. Australian game developers have made a significant impact on the gaming industry, with games such as “Hollow Knight,” “Unto the End,” and “Hand of Fate” gaining critical acclaim and a dedicated following.
This blog post will highlight some of the best games developed by Australian game developers and explore their unique features and gameplay mechanics. Additionally, we will discuss the relationship between Australian game development and the casino/gambling industry, highlighting successful collaborations between game developers and casinos/gambling sites.
The Australian game development industry has also been instrumental in shaping the future of gaming, with many developers pushing the boundaries of what is possible in terms of gameplay, graphics, and storytelling. As technology continues to evolve, it will be interesting to see how Australian game developers adapt to new trends and emerging technologies
Top Games Developed by Australian Developers
Australian game developers have created some truly outstanding games that have gained critical acclaim and a dedicated following. Here, we will provide an overview of the top games developed by Australian developers.
“Hollow Knight” – Developed by Team Cherry, “Hollow Knight” is a 2D action-adventure game that has garnered widespread praise for its atmospheric world-building, challenging gameplay, and intricate level design. The game’s stunning hand-drawn visuals and haunting soundtrack create an immersive experience that draws players into a dark and mysterious world.
“Unto the End” – Developed by 2 Ton Studios, “Unto the End” is a 2D side-scrolling action game that emphasizes realistic combat mechanics and player choice. The game’s striking visuals and moody soundtrack set the stage for a challenging and engaging experience that rewards careful observation and strategic thinking.
“Hand of Fate” – Developed by Defiant Development, “Hand of Fate” is a unique blend of action RPG and card game mechanics. Players navigate a series of randomly generated dungeons, battling enemies and collecting loot, while card-based mechanics determine the flow of the game. The game’s atmospheric visuals and immersive sound design make for a compelling and memorable experience.
“The Gardens Between” – Developed by The Voxel Agents, “The Gardens Between” is a puzzle game that centers around time manipulation mechanics. Players navigate a series of surreal, dreamlike environments, manipulating time to solve puzzles and progress through the game. The game’s stunning visuals and evocative music create a mesmerizing experience that is both relaxing and thought-provoking.
“Crossy Road” – Developed by Hipster Whale, “Crossy Road” is a mobile game that has gained widespread popularity for its addictive gameplay and charming visuals. Players navigate a series of obstacles, attempting to cross a busy road without getting hit by cars. The game’s bright and colorful graphics and catchy soundtrack make for a fun and engaging experience.
Australian Game Developers and the Casino Industry
The Australian game development industry has played a significant role in the casino and gambling industry. Australian game developers have created a wide range of games that are popular among casino players, including slot machines, table games, and online casino games.
One of the reasons Australian game developers have become popular in the casino industry is their expertise in creating visually appealing and immersive games. These games are designed to engage players and keep them coming back for more. Additionally, many Australian game developers have a background in creating video games, which has allowed them to bring a unique perspective to casino game design.
Another factor that has contributed to the success of Australian game developers in the casino industry is their focus on innovation. Many Australian game developers are constantly pushing the boundaries of what is possible in terms of game design and technology. This has led to the creation of new and exciting games that offer players a fresh and engaging experience.
The success of Australian game developers in the casino industry has not gone unnoticed. Many of the world’s largest casino and gambling companies have partnered with Australian game developers and some of the best bitcoin gambling sites are now offering these games to their users. These partnerships have also resulted in creation of some of the most popular games in the casino industry, such as “Lightning Link” and “Dragon Link” by Aristocrat, and “Big Red” and “Queen of the Nile” by Ainsworth.
Australian Game Developers and the Future of Gaming.
Furthermore, Australian game developers have been instrumental in the growth of online gambling. Many online gambling sites now offer a wide range of games developed by Australian game developers, including online slots, table games, and video poker. The availability of these games has helped to attract a new generation of online gamblers who are looking for exciting and engaging games.
The Australian game development industry has been at the forefront of innovation, with many developers pushing the boundaries of what is possible in terms of gameplay, graphics, and storytelling. As technology continues to evolve, it will be interesting to see how Australian game developers adapt to new trends and emerging technologies.
One of the most significant trends in gaming is the growth of mobile gaming. As more and more people use their mobile devices to play games, Australian game developers have been quick to capitalize on this trend by developing games specifically for mobile platforms. Many Australian game developers have created mobile versions of their popular games, which has helped to broaden their reach and attract new players.
Another emerging trend in gaming is the rise of virtual and augmented reality. While still in its early stages, virtual and augmented reality has the potential to revolutionize the gaming industry. Australian game developers are at the forefront of this trend, with many already developing games that take advantage of this technology. The use of virtual and augmented reality in gaming could potentially create an entirely new gaming experience, where players are fully immersed in the game world.
In conclusion, the Australian game development industry has made a significant impact on the gaming industry, creating some of the most popular and innovative games in recent years. Their focus on immersive gameplay, stunning visuals, and innovative mechanics has helped to shape the future of gaming.
Moreover, the Australian game development industry has been instrumental in the growth of the casino and gambling industry, with many of their games becoming some of the most popular in the industry. Their expertise in creating visually appealing and engaging games has helped to attract new players to the industry.
Looking to the future, Australian game developers are well-positioned to take advantage of emerging technologies such as virtual and augmented reality. With their track record of innovation and creativity, we can expect to see Australian game developers continue to push the boundaries of what is possible in gaming, creating new and exciting experiences for players around the world.
In addition, as the gaming industry continues to grow, we can expect to see a greater focus on inclusivity and diversity. Australian game developers have already demonstrated a commitment to creating games that feature diverse characters and storylines, and this trend is likely to continue in the future.
Overall, the Australian game development industry has proven to be a significant contributor to the gaming industry, and it is important to recognize their achievements and contributions. As the industry continues to evolve and grow, we can expect to see Australian game developers play an even greater role in shaping its future.
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