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Crazy Sports Set to Secure a Leading Position in Trillion-yuan Sports Market in China

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Crazy Sports Set to Secure a Leading Position in Trillion-yuan Sports Market in China
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V1 Group Limited has announced that the Group’s business reorganisation has been completed. Its new Board members had undergone a smooth transition in early January.

Since initiating its business restructuring, the Group has been accomplishing one major milestone development after another. At the beginning of 2021, V1 Group’s Crazy Sports unit secured approval from authorities to establish in Hainan a sports tournament platform and reward points system, through which quiz games on major sports events are conducted and winners will receive reward points to be redeemed into goods and services to stimulate tourism consumption in Hainan. Crazy Sports later secured official authorization from Fédération International de Footballeurs Professionels (FIFPro) to launch a soccer E-sports mobile game “Ace Soccer” featuring renowned international star soccer players from 54 countries and leagues, and names and portraits of professional players, attracting reservations from more than 1 million users. With the IP official authorization for China Super League secured earlier, Crazy Sports leveraged edges from the sports tournament platform in Hainan and launched a “Dream Super League” game under the “Fantasy” football game community. These are populating into a collection of excellent sports games in football, basketball, tennis, bowling, motor racing, etc., contributing to nurturing of Crazy Sports’ leadership in feature sports IPs, core fan base and sports channel interconnectivity and global sports game development support system.

By end-January, Crazy Sports reached strategic cooperation with Lakala (Beijing) E-Billing Technology & Service Co., Ltd. (E-Billing). In the next three years, E-Billing will become a cooperation partner of Crazy Sports’ sports lottery sales business, accelerates landing of Crazy Sports’ new lottery retail business on brick-and-mortar retail points of sales, but also provides more convenient and intelligent lottery purchase services for the large lottery user base in China. Boosting Crazy Sport’s reach to more than tens of thousands of retail outlets, installation of sports lottery terminals will gather pace in convenience stores in different provinces and cities to offer lottery players more convenient access to the services.

In early February, Crazy Sports participated in the signing of the “two districts” under Beijing Economic and Technological Development Zone and thereby becomes a key enterprise introduced to the science and culture integration project segment of the “two districts” (namely “Beijing Economic and Technological Development Zone National Service Industry Expansion and Opening Comprehensive Demonstration Zone” and “China (Beijing) Free Trade High-End Industrial Pilot Zone”). It is eligible for special financial support and green channel treatment for game version number registration from the Beijing Economic Development Zone’s technological innovation research, key equipment research and development, and high-end talent introduction. This accomplishment injects momentum into the further development of Crazy Sports’ businesses.

Crazy Sports has developed a sports community and lottery business ecosystem that comprises Crazy Red Insights APP and Crazy Sports APP online and that integrate streaming dataflows and data sources to constitute an online content entertainment platform spanning the three major areas of sports, games, and lottery, serving a base of more than 200 million users. For offline presence, on the foundation of traditional specialty retail outlets, Crazy Sports continues to expand its network of chain convenience stores bundling terminal installation in pursuit of asset-light operation. The goal is to reach more young lottery players and establish a closed-loop of online sports lottery and entertainment services.

The Group will continue to accelerate the establishment of its nationwide network of sports lottery retail outlets; strengthen its leading position in paid content; leverage its core platform edges to develop new online games; invest in technology and data capabilities; implement marketing strategies to increase the brand awareness of Crazy Sports; and cross-selling between online and offline sports community lottery e-commerce ecosystems to improve cash conversion. Combining with big data accumulation of the Group’s sports lottery entertainment community, Crazy Sports is set to secure a leading position in the trillion-yuan sports market in China, with robust profitability for 2021. It is set to become the most bullish stock in the Year of the Bull.

The renaming of the Group as Crazy Sports Group Limited is expected to be approved in a forthcoming shareholder meeting in May, setting a strong note for its businesses and profitability to escalate to the next level in the years of major international sports events in 2021 and 2022.

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Luno Join Forces with Monstax Guild to Launch Blockchain Gaming Tournament

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Luno Join Forces with Monstax Guild to Launch Blockchain Gaming Tournament
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Luno, the leading regulated digital asset exchange in Malaysia, announced its partnership with Monstax Guild as the main sponsor for the Luno Battlexie: Winter Cup 2021, a blockchain gaming tournament featuring the popular non-fungible token (NFT) game, Axie Infinity.

Luno Battlexie: Winter Cup 2021 is part of Luno’s commitment in supporting Malaysia’s growing blockchain gaming community. The rise of NFT games has revolutionized the gaming industry by highlighting the potential of play-to-earn (P2E) games in building a new digital economy and creating a new competitive esports ecosystem. Most notably, Axie Infinity has garnered two million daily active players globally where they collect, battle, and breed NFT creatures to earn Ethereum-based digital assets, which players can choose to convert to regular currency.

Aaron Tang, Country Manager of Luno Malaysia shared, “Investing and trading are no longer the only ways to profit from digital assets as consumer trends continue to evolve. In particular, NFT games have become increasingly popular among consumers interested in earning cryptocurrency through gaming. As such, it is no surprise that NFT games like Axie Infinity saw major growth over the past year and bridged the gap between the gaming and cryptocurrency worlds.”

“Thus, we are proud to partner with Monstax Guild to support the local gaming community and help grow the blockchain gaming scene in Malaysia. Luno provides a safe and convenient platform for users to buy, store and learn about cryptocurrencies. Through our platform, we hope it will give curious Malaysian gamers the necessary tools to start their cryptocurrency journey”, added Aaron.

With the rise of blockchain gaming, Monstax Guild has established a fair community platform that empowers players with the opportunity to experience P2E games. In addition, the platform aims to build a competitive, ever-learning, growth-driven, equal and lucrative ecosystem for the blockchain gaming community.

Shas Fung, Co-founder of Monstax Guild said, “We are delighted to partner with Luno for a tournament that provides a competitive stage for a new generation of gamers in Malaysia. Our goal is to support P2E gamers by creating a conducive environment for players to thrive through scholarships and training within a strong community. As the local blockchain gaming community grows in Malaysia, we will continue to organize future tournaments and strengthen the local NFT e-sports scene.”

Build your dream team

From 1 to 15 December, players can register their participation on the tournament’s Discord channel and stand a chance to win a share of the prize pool worth up to RM30,000 in Bitcoin. Preliminary rounds will commence from 18 to 19 December, where top 8 players will be selected for the semi-finals, and top 5 players will be shortlisted for the grand finals that will be held on 26 December.

The Luno Battlexie: Winter Cup 2021 tournament is free to enter and open to all verified and active Luno users in Malaysia aged 18 years and above. The grand finals will also be streamed live on Esports Players League (ESPL) tournament platform, the official broadcast partner for the tournament.

Jeffrey Patrick, Head of Tournaments at ESPL commented, “As a leading esports tournament platform that provides immersive mobile experiences to amateur gaming communities globally, this collaboration with Luno and Monstax Guild allows ESPL to bring an exciting new generation of P2E games to our regional gamers, starting with Malaysia. Through our ESPL.GG platform and proprietary technology, we aim to bridge the gap between esports and cryptocurrency arenas. By working with the best NFT games globally, this partnership marks our entry into the GameFi metaverse, alongside up-and-coming local studios and the largest game publishers globally. We look forward to and welcome future collaboration with brands, publishers and partners who aspire to be part of this mega-growth.”

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Questions Raised at Nagasaki Prefectural Council Meeting Over IR Plans and Funding

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During the Nagasakid Prefectural Council meeting, questions were raised over whether the city’s chosen private sector partners would be able to raise funds and form an effective consortium to develop an integrated resort. A Nagasaki councillor has questioned whether Casinos Austria International’s estimated cost of capital would be sufficient.

In response, the county stated that it would soon submit a draft of its regional development plan to the relevant committee of the parliament, but there was no information on the construction of the consortium and fundraising.

In August, the Nagasaki Prefectural Government selected Casinos Austria International as its priority choice as a partner for its IR bid and the parties signed a master agreement under the name “Kyushu-Nagasaki IR”. The planned total investment for the IR development is US$3.2bn for eight hotels, conference and exhibition facilities and a variety of dining and retail options.

The Nagasaki Prefectural Government has previously said it expects the IR to open in 2027 and to generate annual gross gaming revenue (GGR) of US$1.37bn. Lobby groups have called for a local referendum on the IR plans.

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NODWIN Gaming and BACARDÍ bring back BACARDÍ NH7 Weekender, India’s happiest music festival, with limited tickets and social distancing practices

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NODWIN Gaming and BACARDÍ bring back BACARDÍ NH7 Weekender, India’s happiest music festival, with limited tickets and social distancing practices
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India’s happiest music festival BACARDÍ NH7 Weekender, that was held digitally last year due to the lockdown restrictions, is now back with a bang with live editions planned for February 2022 in three cities – Pune, Kolkata and Delhi NCR. NODWIN Gaming, who recently acquired the festival from OML Entertainment, will be organizing the festival. Registrations for the virtual edition as well as bookings for the live festivals, will open from December 4, 2021.

BACARDÍ NH7 Weekender will host a 2-day musical weekend in each of the three cities packed with electric performances by some of the most loved and followed Indian artists across genres. The festival will operate with limited capacity with only 1,500 to 2,500 tickets being sold in each city for fully vaccinated audiences. In previous editions, the festival frequently sold over 20,000 tickets per city. This year, we will see an array of performances from Indian and International artists, albeit fewer international names owing to the travel restrictions.

In the run up to the festival early next year, BACARDÍ NH7 Weekender will host City Takeovers in eight additional cities — Mumbai, Bangalore, Hyderabad, Chennai, Goa, Chandigarh, Jaipur and Guwahati, as well as a digital edition. The festival has been bringing together comedy, food and a diverse range of music under one roof for years now with the aim to make fans ‘happy’ again.

“Music has the power to transcend borders, uplift your spirits and unite cultures and people from across the world. BACARDÍ NH7 Weekender has been doing that brilliantly for over a decade now and we are very happy to bring back the live version in 2022, especially at a time when we’ve all emerged from a very unsettling time. After a two year gap, I am sure all the fans of this festival have been waiting to attend it live to feel the distinct energy of a live festival. This continues our fan first approach with the convergence of Music, Comedy and Gaming” said Akshat Rathee, Co-Founder & MD, NODWIN Gaming.

Sameeksha Uniyal, Consumer Marketing Lead, Brand BACARDÍ, India and South East Asia, said, “At BACARDÍ, we always keep consumers at the heart of what we do. Having embedded that core philosophy into the curation of BACARDÍ NH7 Weekender, our flagship property has become a leading cultural phenomenon over the years, where consumers across the country looked forward to attending the event each year. Last year, we took this fest virtual and saw an overwhelming response from fans. This year, with a sense of normalcy seeping in, we want to see our consumers express themselves and be happy in a physical environment again, with safety as our #1 priority. So we’re bringing back BACARDÍ NH7 to town – bigger, better and wider this time – as we take over multiple cities, with a host of experiences across formats, making our consumers Do What Makes Them Happy Again!”

This unique edition will be a celebration of getting back on-ground and marking new beginnings in the post-pandemic world. The festival will prioritize all necessary safety and hygiene protocols and checks. Social distancing, entry for only fully vaccinated fans, mandatory use of masks and sanitizers, thermal scanning check points, temperature checks, etc., will ensure a safe and secure atmosphere where fans can enjoy the festival.

The event is subject to permissions being procured which will only be known closer to the event date based on the regulations at the time. However, NODWIN Gaming will refund all ticket money in case of any cancellations due to regulations on account of the pandemic.

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