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Dates and new qualification pathway confirmed as Rugby World Cup Sevens 2022 looks to inspire a new generation of rugby fans

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Dates and new qualification pathway confirmed as Rugby World Cup Sevens 2022 looks to inspire a new generation of rugby fans
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Rugby World Cup Sevens 2022 to take place from 9-11 September, 2022; New striking RWC Sevens 2022 brand and RWCSevens.com website unveiled; RWC Sevens 2022 will be contested by 24 men’s and 16 women’s teams; New qualification process will see non-qualified teams qualify only through regional competitions; 16 men’s places and 11 women’s places available for non-qualified teams; South Africa’s women secure automatic qualification as tournament hosts.

World Rugby (www.World.rugby) and hosts South Africa Rugby today confirmed Rugby World Cup Sevens 2022 in Cape Town will take place from 9-11 September, 2022.

The eighth edition is the first to be hosted in Africa with organisers anticipating a very special and record-breaking event at the iconic 57,654 capacity Cape Town Stadium.

Rugby World Cup Sevens 2022 will be contested by 24 men’s and 16 women’s teams.

The top eight men’s teams and top four women’s teams from the hugely successful RWC Sevens 2018 in San Francisco, USA, have already secured automatic qualification for the tournament in 2022.

The qualified teams for the men’s event are defending champions New Zealand, England, South Africa Fiji, Argentina, USA, France, Scotland, while defending champions New Zealand, France, Australia and USA have already booked their tickets to the women’s event in Cape Town. South Africa’s women will join them as the host nation.

Teams that have not qualified automatically will do so via their respective regional tournaments held in Europe, Oceania, Asia, North America, South America, and Africa. With 16 places available in the men’s tournament and 11 in the women’s from regional competitions.

The HSBC World Rugby Sevens Series will no longer form part of the qualification pathway for Rugby World Cup Sevens. Regional qualification is expected to start in August of this year with further details to be announced at a later stage.

World Rugby Chairman Sir Bill Beaumont said: “We are delighted to announce the tournament dates for Rugby World Cup Sevens 2022 alongside the unveiling of a striking new brand that truly captures the unique, fun and carnival spirit of the tournament.

“This is an exciting time for rugby sevens with less than 70 days to go until the upcoming Olympic Games in Tokyo and now with Rugby World Cup Sevens 2022 also on the horizon. South Africa has a rich history in hosting world-class international rugby sevens events, and we anticipate that Rugby World Cup Sevens 2022 will once again raise the bar for this unique tournament and be like no other.”

“South African rugby is eager to turn the vibrancy of this new brand into the vibrancy of a packed live event where we can showcase both our country and our passion for the sport,” said Mr Mark Alexander, president of SA Rugby. “This will be the first senior World Cup we have hosted since 1995 and we are determined to make it as special in its own way.

“The HSBC Cape Town Sevens has established itself as a major must-see event on our national sporting calendar, but we will be taking Rugby World Cup Sevens 2022 to the next level.”

Alongside confirmation of the dates and new qualification pathway, the bespoke tournament brand, developed by World Rugby and SA Rugby, has also been unveiled.

The striking brand radiates unity, energy and passion and celebrates the spirit of rugby sevens that will ignite Cape Town’s finest rugby stage, as the top men’s and women’s teams from around the world compete to be crowned world champions.

World Rugby Chief Marketing Officer Marissa Pace today said “Our goal is to ignite Rugby World Cup Sevens 2022 with a bold event mark, reflecting the fast pace and dynamic play of Sevens, but also the vibrancy of Cape Town and South Africa. With Table Mountain at the heart of the new logo, our team has also included elements within to represent both the event year and the iconic Cape Town Stadium. We look forward to watching the brand come to life via our partners and hosts South Africa Rugby.”

The tournament is expected to build on the massively successful 2018 edition hosted at AT&T Park in San Francisco, which attracted record attendance for a rugby event in the USA with a total attendance of more than 100,000 fans.

In addition, RWC Sevens 2018 attracted cumulative domestic and global broadcast audiences of more than 24 million and 31 million viewers respectively, which included a record-breaking live broadcast audience of 1.7 million on its final day. The tournament also leveraged 22.5 million social media video views on World Rugby channels over the course of the event.

Details of the ticket sales launch will be announced later this year.

Africa

Habanero expands in Africa with Betway Ghana Deal

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Habanero expands in Africa with Betway Ghana Deal
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Global supplier celebrates landmark agreement with tier one operator

Premium slots and table games provider Habanero has reinforced its position in Africa through its latest deal with leading operator brand, Betway, which is owned by Super Group.

Under the agreement, Habanero’s collection of high-performing titles such as Wild Trucks, Egyptian Dreams and Hot Hot Fruit will be available to Betway’s Ghana players via the Betway Africa brand.

Considered one of the continent’s favourite operators, Betway Africa is Betway’s licensed Africa-facing brand, and is live across multiple regulated African markets including Kenya, Uganda and South Africa.

Billed as a significant milestone for Habanero in its regional expansion, the Ghanaian gaming market is second to only Nigeria in West Africa for gaming revenue and total players numbers – having been live since 2006.

The deal is expected to be a decisive move forward in Habanero’s continued growth across the continent’s regulated landscape.

Having celebrated its MGA certification earlier this year, 2021 has seen the studio continue its tier one expansion, with multiple deals signed with major global operator brands in recent months.

Commenting on the deal, Arcangelo Lonoce, Head of Business Development Europe at Habanero, said: “This deal is a decisive move forward in our penetration of Africa’s regulated landscape, and we see the highly dynamic African market as a truly promising area for Habanero to continue to grow in.”

“Now live in Ghana, we can’t wait to start introducing our games to more and more players there than ever before!”

Kwabena Oppong-Nkrumah, Head of Marketing at Betway Ghana, added: “Betway has always considered Africa as a distinctive market, one where we can grow exponentially. Thanks to the latest deal with Habanero, we can now strengthen our leading position with the studio’s hugely exciting titles.

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Africa

SOFTSWISS Sportsbook launches N1Bet.ng

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SOFTSWISS Sportsbook launches N1Bet.ng
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The SOFTSWISS Sportsbook is excited to announce the launch of N1Bet.ng in partnership with N1 Partners Group this September. The platform will launch under a local license in Nigeria, which SOFTSWISS received earlier in February 2021. 

N1Bet.ng will be the first betting platform launched by SOFTSWISS Sportsbook in Africa. This launch is a natural step in the development of the SOFTSWISS Sportsbook brand, which is ready to offer new customers reliable solutions and an innovative approach based on more than a decade of experience. 

Under the new joint project between N1 Partners Group and SOFTSWISS players  will have access to the platform’s complete sports betting solution package:

  • 10,000+ real-time events
  • 200+ sports
  • 1,200 unique betting markets 

Even though N1Bet.ng is positioned as a betting platform, gambling solutions will also be included in the range of available services. Users will be pleased with the user-friendly and clear interface designed with their wishes in mind, as well as the mobile version, which will allow them to manage their bets from anywhere at any time. Among other things, players will have access to new features, including three types of Freebet, Comboboost, Quickbet, Maxbet and more.

Alexander Kamenetskyi, Product Owner at SOFTSWISS Sportsbook, noted: ‘We have been working on the launch of our first project in the African market for a long time and see this as a unique opportunity to be part of the large and fast-growing iGaming industry in this region. We have a lot to offer and something to interest all betting enthusiasts. The launch of N1Bet.ng will allow SOFTSWISS to provide services to those customers who are interested in a comprehensive approach and focus on the African market or want to expand their presence there. With N1Bet.ng this will now become easier and more accessible. Thank you N1 Partners Group for the fruitful cooperation and trust!’

About SOFTSWISS 

SOFTSWISS is an international tech brand supplying widely acclaimed, certified software solutions for managing iGaming operations. SOFTSWISS holds a number of gaming licenses, providing a “one-stop-shop” white label solution by taking care of all technical, legal, and financial processes on behalf of its customers. The company has a vast product portfolio, which includes an Online Casino Platform, Game Aggregator with thousands of casino games, the Affilka affiliate platform, and a sportsbook software platform. In 2013 SOFTSWISS was the first in the world to introduce a bitcoin-optimized online casino solution. The company has thus been regarded as the leading technical expert when it comes to the use of cryptocurrencies in online gaming.

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Africa

Yggdrasil launches first Franchise partner in Africa via Intelligent Gaming

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Greentube, the NOVOMATIC Interactive division, has partnered with Golden Nugget Online Gaming to make its long-awaited debut in the US. Titles from Greentube's top-performing games portfolio will be made available to GoldenNuggetCasino.com players in New Jersey, including Diamond Cash™: Mighty Elephant, Diamond Cash™: Mighty Sevens and Diamond Cash™: Oasis Riches. The deal is a milestone achievement for Greentube as the supplier looks to use its significant European experience to work with operators in the growing number of regulated states. Partnering with market-leading operator Golden Nugget Online Gaming is an important strategic step for Greentube and makes the supplier well positioned for future opportunities. The supplier is currently in the process of completing additional deals across numerous states as part of its expansion strategy for North America. Michael Bauer, CFO/CGO at Greentube, said: "The US offers unparalleled potential and is a key territory for us going forward as regulation continues to make headway across different states. Finally making our debut in New Jersey is a huge achievement for us and we are thrilled to partner with such a renowned operator as Golden Nugget and to introduce our content to their customers. We see this market entry as a first and very important step into the US market and are preparing ourselves for future launches in Michigan and Pennsylvania as well." Warren Steven, Vice President of Golden Nugget Online Gaming, said: "Greentube is a supplier with a great track-record in Europe, having developed blue-chip titles, as well as innovative new games, that have proven longevity in numerous markets. This partnership will significantly enhance our existing offering with premium content, and we are excited to be the first operator in the US to give our customers access to the Greentube portfolio."
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South African platform provider Intelligent Gaming Limited (IGL) has become Yggdrasil’s latest Franchise partner, marking the supplier’s debut on the African continent.

Following regulatory approval and a successful integration, Yggdrasil’s premium iGaming content is now live with IGL and available to the company’s operator partners in South Africa via the innovative Franchise solution.

The Franchise solution provides IGL access to Yggdrasil’s modern technology stack, a catalogue of around 150 online games, and industry-leading promotional tools. Becoming a Franchise partner will extend IGL’s reputation as a premium online provider of iGaming content in its local African markets. IGL will be able to scale operations seamlessly via Franchise and in turn provide its African partners and players with premium online games from Yggdrasil.

IGL is a leading aggregator of content in the South African gaming market and supplies digital content to a range of operators, all of which will now have access to Yggdrasil’s games.

Through the Franchise solution, IGL will distribute Yggdrasil’s award-winning online casino suite as well as the third-party games from the YG Masters program. The first IGL operator to offer Yggdrasil games is Supabets, a popular sports betting and casino brand with a vast retail and digital business in South Africa and other African countries.

Andrew Pegler, Director of Commercial Operations at Yggdrasil, said: “This is a milestone achievement for Yggdrasil as we penetrate a massive market opportunity. We are very happy to have Intelligent Gaming as a Franchisee.

“This deal provides them with everything that has been created by Yggdrasil in the past eight years and will enhance their growing business operations in Africa. They are an ambitious, experienced, and well-connected supplier and see the huge potential of taking a Franchise in their key markets. This deal demonstrates how Yggdrasil is becoming a leading worldwide publisher of online gaming content.”

Marc Plaxton-Harrison, Co-Founder and CEO at Intelligent Gaming, said: “Intelligent Gaming is extremely proud to be a Franchise partner for Yggdrasil in South Africa and Africa. The games offered by Yggdrasil are of outstanding quality and will have a significant role to play in the market. I am extremely excited about this partnership.”

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