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Kenya to Reimpose 20% Tax on Wagering Stakes

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The Kenyan betting and gaming sector has encountered a major fiscal hurdle, as the country’s government reimposes a 20% tax on wagering stakes as well as doubling its taxation of foreign tech firms.

Publishing the 2022 Finance Bill, the Treasury detailed that the 20% tax rate would be reintroduced, just under two years after it was abandoned in 2020 after substantial criticism from the Kenya Betting Control Board (BCLB).

Described by the BCLB and operators active in Kenya at the time as a “market killer”, the 20% taxation saw several betting firms depart the country such as Betin and SportPesa – exacerbated by an additional 20% tax on player winnings – although brands such as Betsson’s Betsafe have since found success in the market.

Kenya’s Treasury Cabinet Undersecretary Ukur Yatani stated his intent last year to reintroduce the 20% tax rate, and the Finance Bill has been submitted to the Departmental Committee on Finance and National Planning after its first reading.

As well as raising the tax on stakes, the Kenyan Revenue Authority (KRA) has proposed to increase digital tax service (DST) to 3% of the gross value of online transactions in the financial year, seeking to take advantage of an increasingly digitised economy.

The current DST stands at 1.5% and will increase from July onwards. Although predominantly targeting firms such as Amazon and PayPal, the raise could have an added effect on the betting and gaming industry, due to the impact of revenues of solution, software and payments providers.

Kenyan authorities are targeting increased revenue via the tax rate, with the current 1.5% rate currently projected to generate around Sh13.9 billion by June 2024, with the tax levied on digital content provided by international companies such as music, games, films and e-books.

Writing in the Finance Bill 2022, Ukur Yatani explained: “The Third Schedule to the Income Tax Act is amended by deleting the expression ‘one-point-five percent’ appearing in paragraph 12 (digital service tax rate) and substituting.”

Africa

BtoBet expands its presence in Cameroon with Bet237 deal

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BtoBet expands its presence in Cameroon with Bet237 deal
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Aspire Global’s BtoBet has penned an agreement with Ngnatat Sarl Trading, an omnichannel operator based in Cameroon, through its Certified Partner for Africa STM Gaming. The deal will see the operator make use of BtoBet’s sportsbook and PAM platforms to deliver an entertaining sportsbook and casino experience on the Bet237 brand for both the online channels, and its retail network.

Focusing on providing a high standard of UX, Bet237 will be delivering a diverse portfolio of offerings to its players based on local and international sports events, a wide selection of virtual sports, and online and live casino. Bet237 will also be utilising BtoBet’s leading managed trading services for full trading and risk management solutions.

Sabrina Soldà, BtoBet’s Chief Marketing Officer, said: “BtoBet’s cutting-edge sportsbook platform, with its highly flexible approach allows our partners to maintain an edge on the competition in the demanding African landscape. Furthermore, our localised approach, whereby we tailor our solutions to reflect not only the technological differences differentiating one country from another but also from a content perspective, enables our partners to deliver a bet stimulating experience to their players, eventually leading to the brand’s greater market-share.”

Alessandro Pizzolotto, Co-Founder and CEO of STM Gaming, said: “Strong GDP growth in sub-Sahara countries are underpinning the local iGaming industry’s growth forecast well above the global rate until 2025. Even though the local landscape is historically dominated by retail betting and land-based casinos, mobile money has provided an entry point for online betting, with numerous operators seeking to capitalise the current digital shift. Throughout the years BtoBet has proven itself as the leading sportsbook platform supplier for Africa, with its technologies meeting the local scenario’s requirements, which differ greatly from those of more mature markets.”

Bet237’s , said: “BtoBet’s experience in the region speaks for itself, especially when it comes to identifying the key traits that distinguish the market on a country-by-country basis. We were looking for a trusted partner that could meet our prerequisites for both the online and retail channels, and I am positive that the Neuron 3 platofrm will allow us to diversify our offering and give us a competitive edge in terms of the experience we provide to our players.”

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Africa

South Africa’s best World Cricket Championship 3 players stand the chance to compete on the Red Bull M.E.O. global stage

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South Africa’s best World Cricket Championship 3 players stand the chance to compete on the Red Bull M.E.O. global stage
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Open to all – won by one. The Red Bull Mobile Esports Season 5 Open (M.E.O.) comes to South Africa this year with World Cricket Championship 3. The search is now on for the best World Cricket Championship 3 players to represent South Africa at the global final featuring teams from India, Pakistan and Sri Lanka taking place later in the year.

Players can register on World Cricket Championship 3, which can be downloaded on the Apple or Google Play Store for free, and take part in the competition to stand the mobile gaming experience of a lifetime. Players create their team and compete against the AI and stand the chance to be placed in the top 8 leader board of the competition. The Top 8 will then compete in person at the Red Bull M.E.O S5 national final taking place at Imperial Wanderers Cricket Stadium in Johannesburg on Saturday 28 May 2022.

Red Bull athlete and Proteas player, Kagiso Rabada, encourages aspiring mobile esports players to take part in the tournament. “Cricket fans can get in on the action by signing up for in Red Bull MEO Season 5. With cricket being one of the most followed sports in the world, it’s cool to have the opportunity to connect with other cricket lovers through this competition.” says Kagiso Rabada.

P.R. Rajendran, Co-Founder and CEO, Next Wave Multimedia, said, we are very optimistic around the participation in season 5. WCC 3 association with Red Bull is highly anticipated by many youngsters and cricket fans to participate and compete. With every season, we are increasing our reach to engage maximum number of cricket followers and gamers. This is one of the unique competitions held at an international level, where the winner gets a chance to represent their country to become a global champion.

Red Bull will also be hitting key student and cricket fan player zones throughout May giving players the chance to grab a can and qualify. These player zones will be happening in Johannesburg, Potchefstroom, Bloemfonten, Gqeberha, Durban and Cape Town.

As the tournament is open for all, players of Red Bull M.E.O. have the unique chance to compete against top mobile esports players and other well-known players. If you actively want to compete, you can find more information on the tournament and how to register on www.redbull.co.za/meo

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Africa

GiG signs sportsbook & platform partnership with Full Games SA in Angola

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GiG signs sportsbook & platform partnership with Full Games SA in Angola
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Gaming Innovation Group Inc. (GiG) has signed an agreement with an Angolan operator, Full Games SA, for the provision of full Sportsbook and Player Account Management (PAM) services in the newly regulated market of Angola.

This is the first agreement that combines the offering from both GiG and Sportnco Gaming SAS, immediately showing the power and synergies of combining both product and managed services offerings.

The new agreement in Angola marks a significant milestone for GiG signifying a new market entry, its first into regulated African markets. Full Game SA is a joint venture between the local partner GRUPO CHAMAVO, a holding of financial participation and business management in several branches of activity, and GRUPO VALISA, one of the largest retail groups for gaming in Spain. Full Game aims to quickly become one of the leading players in this newly regulated market for online gaming in Angola.

GiG will also support Full Games SA with its end to end suite of turnkey managed services in order for the operator to have quick and efficient access to the online gaming market in Angola.

GiG also anticipates that by securing its first sportsbook and platform deal in Africa that the company will be able over the coming years to build a presence on a broader scale in the exciting emerging African markets which are expected to grow significantly in the coming years as the market matures.

The contract is for five years and go-live is anticipated in Q3 2022.

Francisco Simão Júnior, Chairman of Full Games SA, said ” We are really excited to launch our betting and gaming offer soon in Angola. We think that Sportnco and GIG is the perfect fit to leverage our gaming licence and offer a very attractive gaming solution to all punters from Angola;”

Hervé Schlosser, Managing Director of Sportnco Gaming Group, said “ I am exceptionally happy to have partnered with Full Games SA. The opportunity to implement our sportsbook and PAM in Angola, a fresh and dynamic market, where we see tremendous potential, is a true testament to the Sportnco reputation and the strength of the partnership and offering we now have in combining Sportnco and GiG’s technology, people and service offering. I am extremely proud that we are one of the early movers and one of the first to secure a partnership there. We are looking forward to working with and building a long-term relationship with Full Game SA”.

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