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Betegy appoints Eugenie Golovina as CMO

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Betegy appoints Eugenie Golovina as CMO
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Betegy, the leading sports data and content specialist, has announced the appointment of marketing veteran Eugenie Golovina as Chief Marketing Officer.

As newly appointed CMO of Betegy, Golovina will focus on spearheading the company’s continued outstanding growth across the US and Europe as a truly unique technology supplier for fan engagement.

Betegy’s latest hire reflects the company’s continued commercial success, with Betegy’s leading marketing solutions already deployed in the US with ShotTracker, World Series of Poker, PokerGo and EsportsTV.

With an extensive marketing career spanning more than a decade across multiple verticals, Eugenie has worked with global companies including Jaguar Land Rover, Turkish Airlines, and Phillip Morris International, bringing a wealth of experience to her position.

Previously Golovina served as JKR Investment Group’s Director of Global Comms, an investment fund geared towards the IT, EdTech, logistics, and tech entertainment industries. As part of her role at JKR she also oversaw the positioning of the fund’s portfolio companies and will continue her partnership with the company as a consultant.

In her new role, Betegy plans to continue to scale its product further across the globe, with a particular focus on continued expansion through broadcast, casino and fantasy sports in the US – where Betegy already powers content and engagement for Yahoo Sports and ESPN.

Commenting on her appointment, Alex Kornilov, CEO at Betegy said: “We are always looking to add innovative, ambitious people to the Betegy team and Eugenie ticks all the boxes for us. We’ve collaborated closely in the past and we’re delighted to welcome her to the company.

“It is a period of significant upscale for us, and we will always have space for hard-working, forward-thinking employees. We look forward to a number of exciting announcements in the near future and continuing our upwards trajectory.”

Eugenie Golovina, CMO at Betegy added: “I’ve been working alongside Betegy as a consultant on the side of JKR Investment Group for over a year now and I’m very much impressed by the team and the product itself. I am also inspired to see JKR promoting their employees to the new exciting positions within their portfolio.

“As a true disruptor in the industry, Betegy is an incredibly ambitious brand, and I feel privileged to be a part of the continuing growth of the company.

“There are many exciting milestones hit together in the months coming and lots to look forward to in the roadmap.”

Already proven as the industry’s most advanced AI-powered marketing technology platform, Betegy has established itself as a true industry innovator, enabling operators and broadcasters to create national and international live banner campaigns with as little as one click.

Having first made a name for itself in sports betting with the likes of Parimatch, Tipico and Sportsbet.io, as well as winning the 2021 EGR B2B Award for Innovation, the company now has ambitious plans for further expanding across the US, with plans to be announced in the near future.

Compliance Updates

Gammix Limited slams “outrageous and unsubstantiated” €19.7m KSA penalty

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The operator vows to fight on all fronts against the Dutch regulator’s ‘unjust’ ruling.

Gammix Limited has announced its intention to contest the “outrageous and unsubstantiated” penalty handed to them by the Netherlands Gaming Authority (KSA).

In response, Gammix stated that the record €19.7m penalty imposed is based on “falsified data, extreme inaccuracy and highly suspect mathematics”.

In the ruling the regulator said that Gammix was adjudged to have allowed online gambling access for Dutch consumers, as well as not requiring age verification upon sign-up – something the company wholeheartedly disputes.

Gammix reports that accounts used to access its sites during the investigation were created in Luxembourg, with deposits made via credit card. Gammix added that such action violates the sites’ terms and conditions, specifically the provision of false information upon sign-up.

The operator asserts that the penalty, totalling €19,679,000, has been calculated using figures from a proprietary web-traffic aggregation service and a multiplier of 240 Euros per click. Gammix believes this would show turnover that doesn’t exist.

Furthermore, Gammix strongly condemns the KSA’s “mystery shopper” style of investigation, which, the operator states, is an unjust basis for this record-breaking penalty.

Phil Pearson, Director of Gammix Limited, has vowed to “fight on all fronts until it receives an apology and retraction!.

He said: “The KSA has imposed upon our company a penalty that is both outrageous and unsubstantiated. Now that we are able to talk openly about the case, we can confirm that we are fighting on all fronts as, to us, this is an extraordinary and unnecessarily heavy-handed action from a regulator that many already regarded as unapproachable.

“When we received the first notice of a possible penalty, we reached out to them to say we have blocks in place. We also asked for any information they had that was material to the investigation, to ensure we remained in compliance with all guidelines  – a request they appeared to ignore. Our lawyers also approached the regulator, in writing, to gain more information, but again no response was forthcoming.

“We had enabled a block on Cloudflare for any Dutch IP, we have no Dutch language or direct Dutch payment methods, and categorically do not target Dutch traffic. If affiliates list any of our brands on Dutch-facing sites, we cannot be held responsible for those promotions. However, once players reached the end site, they would not be able to register an account.”

Pearson concluded: “This fine is an absolute joke, and we will contest this in every possible way, at every possible turn. We will only rest once this outrageous penalty has been rescinded and we have received the apology we deserve.”

 

 

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MiFinity Recognised for Information Security Excellence with ISO 27001 Certification

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MiFinity, an award-winning eWallet provider, proudly announces the achievement of ISO 27001 certification, a testament to its unwavering commitment to safeguarding sensitive information.

The attainment of ISO 27001 marks a significant milestone in MiFinity’s journey, underscoring its dedication to maintaining the highest standards of information security management. Following months of rigorous assessment and preparation, the payment services company has successfully demonstrated its adherence to the internationally recognised criteria, ensuring the confidentiality, integrity and availability of information across all operational domains.

The Chief Executive Officer for MiFinity, Paul Kavanagh, emphasised the significance of this achievement, stating: “Attaining ISO 27001 certification underscores MiFinity’s commitment to preserving the integrity of data and maintaining robust information security protocols across our operations. By doing so, we will further strengthen our resilience and ensure the ongoing protection of our valuable assets. I extend my sincerest congratulations to our entire team for their collective efforts in realising this significant milestone, which reflects our relentless pursuit of excellence.”

The Information Security Manager for MiFinity, Alan Ludden, commented further on this achievement, stating: “ISO 27001 certification not only validates our proactive approach to managing information security risks but also reinforces our credibility and trustworthiness in the eyes of our customers, partners, merchants and stakeholders. It positions us as a reliable custodian of their confidential information, further enhancing our competitive edge in the payments market. This was a team effort and wouldn’t be possible without the dedication and collaboration from across the company.”

ISO 27001 is the internationally recognised standard for information security management. It provides a framework for organisations to establish, implement, operate, monitor, review, maintain and continually improve an information security management system (ISMS). By implementing its best practices, organisations increase their security posture protecting them from cyber threats and enhancing data protection.

Looking ahead, MiFinity will continue to uphold the principles of ISO 27001, continuously improving its information security management system and staying abreast of emerging threats and best practices.

For more information about MiFinity and its ISO 27001 certification, please visit www. MiFinity. com.

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French Publisher TapNation tops Financial Times FT1000 list of Europe’s Leaders in Tech Media

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TapNation, a Paris-based leading mobile app publisher has been identified in the FT1000’s ranking of fastest-growing companies in Europe. TapNation, known for its work in the mobile app and gaming space, has ranked in the Top 14 of companies according to FT1000’s data provider Statista. Among the Media and Entertainment categories, TapNation has secured the number 1 ranking among all companies across Europe.

This announcement falls on the heels of a recent announcement that TapNation was also the Top ranked company of the esteemed Les Echos “Champions de la Croissance 2024” French ranking, representing the fastest-growing businesses in France. These accolades underscore TapNation’s commitment to innovation, growth, and excellence in the competitive mobile app industry.

A Leader in Mobile App Entertainment

These two recognitions followed a 2023 year of enormous growth for TapNation, which began with their selection for the French Tech 120 program, a government program that scales up promising new start ups within France’s tech space.

Additionally, earlier in January of this year, TapNation acquired UAHero, a leading monetization and user acquisition platform, as a subsidiary to diversify their presence in the mobile market. And even more recently, TapNation announced a 15M€ fundraising before signing a partnership with the Web3 platform Immutable to deliver new Web3 functionality for their player base.

“We are immensely proud of the work we’ve been able to accomplish over the last year,” says TapNation Co-founder , Hervé Montoute. “We are honored to be recognized as the Top ranked French company for business growth, and how that ranking reflects in our position within the broader European market. 2024 is on track to be our best year yet, and this distinction reflects the hard work of our teams and our dedication to excellence.”

“This distinction also supports the growth of France’s domestic game and entertainment industry, as we are deeply committed to supporting growing studios both domestically and beyond.”

As of 2024, TapNation games have surpassed over a billion downloads worldwide across multiple markets and genres.

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