Africa
Honoré Gaming cuts the ribbon on new Senegal office
Tech and platform supplier continues to establish itself as the go-to provider in Africa with the opening of a brand new facility in Dakar
Honoré Gaming, the leading technology and platform provider to operators serving the fast-growing African market, has opened the doors to a brand new, state-of-the-art office facility in the capital of Senegal, Dakar.
The occasion was marked with a ceremony attended by Honoré Gaming employees as well as members of the senior management team from National Lottery operator, Lonase, with Lonase CEO Mr Lat Diop giving a speech. This was followed by a performance from famous Senegalese singer, Youssou N’Dour.
Honoré Gaming has established itself as the go-to technology partner for land-based and online sportsbook and casino operators in the African region, with a particular focus on French-speaking markets where its operators dominate in the likes of Congo Brazzaville, Chad and of course, Senegal.
The opening of its Dakar office comes at a time when Honoré Gaming continues to focus on French-speaking African markets while expanding into English-speaking African markets and assessing opportunities to deploy its retail and online technology in emerging jurisdictions such as LatAm.
Africa has been on operator radars for a number of years now, but in recent months several tier-one brands have made their move in the region. This has seen a spike in interest from tier-two operators and local betting brands looking to leverage the opportunity on the table.
Honoré Gaming is here to support these brands, and the power players, as they launch their sportsbooks and casinos in each jurisdiction. Its retail and online technologies and platforms allow operators to truly localise and personalise their proposition for each market.
This is crucial to success with player preferences different across the continent and operators having to meet different regulatory requirements in each country they target. Honoré’s solutions have been designed to allow them to do this with ease.
Christophe Casanova, COO at Honoré Gaming, said: “We are delighted to open an office in Senegal we continue to establish ourselves as the leading technology and platform provider in Africa. Senegal is a key market for us and our partners, so it’s great to have a presence in the country from where we can better support land-based and online operators.
“Africa has been a market of interest for a number of years now, but there is real momentum across the region with more and more brands wanting to get in on the action. Our platform and suite of solutions have been designed specifically for Africa, allowing operators to deploy sportsbook and casino experiences that not only meet but exceed player expectations.
“That we can no offer this from an office based in the heart of Senegal is a major milestone for Honoré Gaming and sets us up for continued success.”
Africa
Hub88 partners with LiveGames to enhance content offering
Hub88 has partnered with live casino supplier LiveGames, further strengthening its product offering by adding a unique range of content to its platform.
LiveGames provides fully customisable online live dealer games and branded tables including the first vertical roulette table in the sector, along with crash games and the widely played Tombola.
The supplier delivers experiences with a player-focused design, easy to use mobile interface, and high-resolution broadcasts.
The partnership will support LiveGames’ goal to further expand in international markets, including Africa, Asia, and Latin America where Hub88 has a strong presence.
The deal showcases Hub88’s commitment to grow its ecosystem of partners, offering a diverse portfolio of products and content.
Ollie Castleman, Head of Hub88, said: “We’re thrilled to unveil this strategic partnership with LiveGames which sees us add a great provider to our platform, one that utilises modern technology to offer bespoke and personalised gaming experiences to players.
“We are looking forward to collaborating and strengthening our content library with their diverse games.”
The LiveGames Team said: “Our journey started in a small studio and as a team, we are excited about now expanding to every corner of the world together with Hub88 and their extensive operator network.
“We are committed to promoting innovation in the industry and this partnership will support us on that mission.”
Africa
NE Group powers 888bets launch in Angola
NE Group, a leading B2B iGaming software supplier, has teamed up with online gambling operator 888 to launch 888bets for the Angolan market.
888Africa was originally set up to operate 888 brands in online betting and gaming markets across hand-picked regulated countries within Africa. Angolan sports bettors will now have seamless access to online sports betting through 888bets.co.ao
NE Group specialises in offering innovative, lightweight front-end solutions for best-in-class iGaming experiences. An extensive localised knowledge is the inspiration behind a platform that is renowned for flexibility and adaptation for unique African preferences. Together with 888, the platform delivers smooth gameplay across diverse data speed environments – essential for broad accessibility in Africa.
For the first time in the country, Angolan bettors will have the opportunity to experience the acclaimed Aviator crash-game on the platform. Additionally, the new site incorporates built-in features and tools for Responsible Gaming teams to monitor and support safe gaming practices
NE Group CEO Imran Bukhari said: “It’s brilliant to see the 888bets sportsbook launch in Angola to bring sports betting fans an experience they deserve. Our specialised sports betting platform and lightweight frontend solution for Africa allows 888bets to quickly scale.”
888bets added: “As a country with huge potential, we expect big things from our launch in Angola. Working with NE Group has enabled us to deliver an experience that sports bettors will love and that is enriched with engaging products.”
Africa
KingMakers’ Nigerian operating business, BetKing, selects Genius Sports to power growth with in-play trading services
New partnership sees KingMakers’ BetKing business benefit from Genius Sports’ leading portfolio of in-play content in Nigeria, including football, tennis and basketball
Genius Sports Limited has today announced a new agreement to supply KingMakers, one of the fastest-growing group of betting operators in Africa, with a range of in-play trading services.
The deal sees BetKing power its live betting product with ultra-fast venue content for the Premier League, La Liga, Serie A, Ligue 1, Bundesliga, English Football League, FIBA basketball and every other major European and South American football league.
Genius Sports will also provide BetKing with its market-leading trading services which include modelled odds feeds for major football competitions.
With in-play sports betting growing rapidly across Africa, fast and accurate odds are vital to maximising revenues by increasing the availability of betting markets.
Tim Smeets, Trading Director at Kingmakers said “We’re thrilled to announce our new partnership with Genius Sports. Their trusted trading solutions, including low-latency in-play content on crucial football leagues like the Premier League, will enable us to offer market-leading betting experiences for BetKing users in Nigeria.”
Will Westcott, Head of Business Development at Genius Sports said “Every year, we continue to invest in delivering the highest-quality trading services for the African market. With the value of in-play betting growing across Africa, we’re excited to help BetKing execute its online sports betting vision in Nigeria, by providing it with the fastest, most reliable live content on the market for major sports.”
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