LeoVegas wins “Brand of the Year” at prestigious EGR M&I Awards
Last week, the prestigious EGR M&I Awards were held in London, and LeoVegas won the award for “Brand of the Year” in strong competition with the all of industry’s operators. The prize is awarded to LeoVegas for being the “most innovative and creative operator in the online gaming industry, recognizing that LeoVegas have pushed themselves to bring something new to the industry while keeping focus on their core value of delivering mobile entertainment”.
LeoVegas also won the awards “Affiliate Marketing Campaign of the Year” and “Innovation in Mobile & Tablet“.
Louise Nylén, CMO of LeoVegas, comments: “We are proud of and happy about all three awards, but “Brand of the Year” really stands out, as it shows our will and drive to work with innovation and development of our brand. This award is the result of dedicated work from a very strong team.”
Gustaf Hagman, LeoVegas Group CEO, comments: “Winning ‘Brand of the Year’ is proof that we are constantly working towards our vision – “Leading the Way into the Mobile Future” and solidifies LeoVegas as a serious company that is here to stay. I am very proud of this award. It gives us further drive to continue to evolve and improve our brand.”
For further information, please contact:
Gustaf Hagman, Group CEO and co-founder: +46 (0) 8 410 367 66, [email protected]
Philip Doftvik, Head of Investor Relations: +46 73 512 07 20, [email protected]
About the LeoVegas mobile gaming group
LeoVegas’ passion is “Leading the way into the mobile future”. LeoVegas is Sweden’s premier GameTech company and is at the forefront of using state-of-the-art technology for mobile gaming. In 2017 the company passed the threshold for being classified as a unicorn, i.e., a start-up valued at more than USD 1 billion. A large part of this success can be credited to an extreme product and technology focus coupled with effective and data-driven marketing. Technology development is conducted in Sweden, while operations are based in Malta. LeoVegas offers casino, live casino and sports betting, and operates two global and scalable brands – LeoVegas and Royal Panda – as well as a local, multibrand operator collectively referred to as Rocket X. The company’s shares are listed on Nasdaq Stockholm. For more about LeoVegas, visit www.leovegasgroup.com.
How does WinSpirit Casino use AI tools to enhance gamblers’ experience
The gambling market does not stand still. As you know, there has been a boom in artificial intelligence technology, and gambling market companies are already starting to test it: in process automation, marketing, and customer communication.
Players are becoming increasingly demanding, and our common task as joy providers is to satisfy users by constantly improving the quality of the service. And this is where AI tools come in handy.
Here are 3 cases of how casinos, including WinSpirit Casino, utilize AIs.
#1 Ideas generation. There are several units in casino teams, just like in any other company. And each of them uses the AI in their own way. For example, the PR department uses ChatGPT to generate content strategy and potential distribution channels for publications. By the way, this text is also partly written by ChatGPT. CC uses AI tools to improve communication with clients: operators use AI to analyze a player’s dialect and give them a relevant answer — as clear and familiar as possible. Further, the promotional department generates ideas for new promo campaigns and their promotion online in such a highly competitive market.
#2 Visual creation. We all perceive 90% of information with our eyes. And the first thing the client sees when entering the website is a visual component. That’s why casinos try to get stunning images that will capture players’ attention. WinSpirit Casino’s designers also use renowned Midjourney to create individualized visuals for its website and marketing materials faster than ever before. Nowadays, personification is king. By the way, graphics for this text was also been generated by Midjourney.
#3 Freedom for growing. How free are the employees in your company? Sometimes not so much, right? In the gambling vertical, innovation and freshness of vision are very important. That’s why at WinSpirit Casino, the task is of paramount importance — and the way in which the employee completes it is up to them. C-Level, on the other hand, simply provides access to these tools. For example, to Futurepedia, a suite of AI tools that allows for completing tasks more accurately and efficiently. Furthermore, such tools help get a fresh view of the everyday routine and offer players a customer-focused experience.
In today’s world, you can’t ignore new technology. After all, they allow a company to become better for its customers. For instance, modern AI tools can analyze the players’ behavior and identify the preconditions for gambling addiction. Not to mention that modern technology attracts a young audience that the business needs for further development.
Changes in Management Positions for Scout Gaming Group
The Board of Directors of the Scout Gaming Group has appointed current acting CEO Niklas Jönsson as the company’s new CEO.
The Board of Directors has also decided to appoint Andreas Olsen, the current Head of Finance in Norway, as the Group CFO, with immediate effect.
Andreas Olsen joined Scout Gaming Group in July 2022 and has several years of experience in accounting and auditing. Andreas has four years of experience in auditing, with both listed and private companies, primarily at EY in Bergen where he also became a certified public auditor. Andreas holds a Master of Science degree in Accounting and Auditing as well as in Financial Economics, both from the University of Agder in Norway.
Veriff Appoints Hubert Behaghel as VP of Engineering
Veriff, a global identity verification provider, has appointed Hubert Behaghel as its Vice President of Engineering.
As the latest addition to Veriff’s leadership team, Behaghel will spearhead the company’s engineering strategy to elevate its competitive expertise through industrialisation and scalability, and will also streamline the engineering team’s efforts. Hubert Behaghel is based in Veriff’s Barcelona office in Spain.
Prior to joining Veriff, Behaghel was Typeform’s first-ever VP of Engineering, where he oversaw a streamlined expansion of the company’s engineering team, grew its global presence and introduced a range of new functions while reducing expenses. Under his leadership, Typeform’s infrastructure became GDPR-compliant, multi-regional, and he opened the company’s Latin American engineering hub.
“The identity crisis online has reached a breaking point. That’s where Veriff comes in. I have been convinced since early on that I would be able to learn from Veriff’s team while also bringing my own expertise. It’s important to me as I want to help the Veriff Engineering community find its voice, both internally and externally,” said Behaghel.
Behaghel brings to Veriff nearly two decades of experience with industry titans such as Amazon, Marks and Spencer and Sky, where he led significant expansion in their respective engineering divisions while introducing new initiatives and refining existing ones. At Sky, as the company’s Head of Technology, Behaghel more than tripled the engineering team’s size, scaled the Discovery platform by tens of millions of global users and helped launch NBCU’s Peacock streaming service. Hubert Behaghel holds a Master of Science degree from IMT Atlantique in France.
“As the global need for identity verification increases day by day, Hubert’s proven skill set with scaling engineering capabilities will be invaluable to Veriff’s continued growth. We’re very excited to welcome him aboard, and to witness his impact on product delivery,” Janer Gorohhov, CPO and co-founder of Veriff, said.
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