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Fugaso selected as finalists in two categories of “the world’s most prestigious casino awards”

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Fugaso selected as finalists in two categories of "the world's most prestigious casino awards"
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International software provider Fugaso has been selected for the final in two acclaimed AskGamblers Award categories, Best Slots and Best Software Provider, in what AskGamblers bill as the world’s most prestigious casino awards. The popular global games supplier has developed innovative in-house technology that is driving growth for the company, hence also the nomination as a finalist in the Best Software Provider category.

Fugaso has been making waves in the global iGaming industry as a content provider of choice for a range of tier 1 operators, as well as winning the hearts and minds of players around the world’s igaming jurisdictions, whose votes have been central to these accolades. Fugaso offers an extensive game library of over 65 HTML5 games that guarantee seamless gameplay on all devices and compete with finalists in the AskGamblers Awards including NetEnt, Play’n Go and Microgaming. Fugaso’s Jackpots Series, a popular progressive, has also attracted substantial interest with jackpots regularly topping 6 figure wins.

The rapidly expanding Fugaso portfolio of titles is available via the GrooveGaming platform as well as from SoftGaming, Soft Swiss, Digitain, EveryMatrix, Bet Construct , IGG and many others. Releases this year include Trump It Deluxe, Wild Rodeo, Magic Spinners, Fugaso Airlines, Stoned Joker, Imhotep Manuscript and blockbuster Cleopatra’s Diary, which is in the running for Best Slots at the AskGamblers Awards. All Fugaso games are available in 12 languages, but can be adapted for any language, and every game is supported by all devices, currencies and cryptocurrencies.

The big breakthrough for Fugaso has been the quality of gaming experience the company now offers across all devices. New technology truly takes things to the next level, providing players with a quality of entertainment that matches the standards that they have come to expect in other environments. One of the key technologies deployed in Fugaso games is the highly innovative ‘Rich Free Spins’ feature, which combines the benefits of multiple free spins into one super-valuable free spin that ramps up the excitement with the prospect of potentially highly generous payouts. No other games manufacturer is currently offering ‘Rich Free Spins’, a unique and proprietary differentiator in Fugaso’s technology vault.

As the most reliable source for online casinos, AskGamblers is hosting prestigious casino awards for players to choose the best casino and slot in the industry. AskGamblers is one of the most valued gaming review sites built on the collaboration of real people who submit their opinions on games, casinos, online promotions and everything associated with the industry. Being authentic and unbiased, it’s a trusted reference point to get a real opinion on gaming topics.

Robert  Metzger, Head of Business Development at Fugaso said: “Fugaso is fast becoming a well-known and respected name across the industry and our games can be found in many casinos today with a big fan base. With our speed of game and technology development we are able to add exciting new content quickly and simply. Our aim has always been to deliver market-shaping products and we are delighted to be nominated as finalists in two AskGamblers Awards thanks to the unparalleled support of the market.”

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PressEnter Group Elevates CRM Capabilities with Optimove Deal

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PressEnter Group Elevates CRM Capabilities with Optimove Deal
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The fast-growing operator has partnered with the retention marketing leader to drive growth through AI-mapped CRM journeys

PressEnter Group, the dynamic operator of online casino brands such as 21 and Nitro Casino, has partnered with Optimove, the leading CRM Marketing platform,  in a bid to further scale its retention marketing efforts.

The partnership will power PressEnter Group’s efforts to further automate its CRM processes in order to take the marketing activities to the next level. Optimove’s AI-mapped CRM journeys, will allow PressEnter to  scale and manage hundreds of player segments, orchestrate real-time and scheduled multichannel campaigns, and measure the incremental value of each player interaction.

With a scientific, customer-led growth approach at the core of its player marketing efforts, PressEnter chose Optimove’s for its data-driven  approach to marketing and AI capabilities to help the group unlock and enhance player lifetime value in a sustainable and responsible way.

The direct integration between PressEnter and Optimove has ensured expedited time to value and a seamless, effective technology stack that has enabled PressEnter to perfect player-experience on and off-game.

Lahcene MerzougChief Executive Officer of PressEnter Group, said: “We are pursuing an ambitious and aggressive growth strategy in the markets where we are currently active but also in new jurisdictions where we believe  players will be receptive of our brands.”

“Our unique retention strategies have been a key driver in our success to date but partnering with Optimove will allow us to significantly scale this activity, specifically  when it comes to automation and driving efficiencies.”

Moshe DemriGM EMEA at Optimove, said: “We are honored to be chosen by PressEnter Group to support its massive expansion efforts.  In a highly competitive market such as iGaming the only way for operators to grow is with exceptional CRM Marketing. Optimove is  committed to our clients’ growth by providing marketers with highly sophisticated, AI-driven solutions that power personalised marketing  at scale.

“We are extremely proud and excited to enable PressEnter Group to expand its retention efforts, providing each player with the personalised experience they desire.”

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Industry News

Hensel Grad Law Firm Joins All-in Diversity Project as Strategic Partner

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The All-in Diversity Project has strengthened its network by signing the Hensel Grad Law Firm as its first strategic partner of 2022.

With more than 20 years of experience as gaming regulators and a thorough comprehension of how gaming laws are implemented and enforced, Hensel Grad is a gaming law and advisory firm positioned to serve an explosive gaming and sports betting industry in the US. Susan Hensel, one of the firm’s founders, is also a long-standing member of the All-in Diversity Project Advisory Board.

As the central global resource for diversity, equality and inclusion, the All-in Diversity Project is a nonprofit committed to helping businesses around the world to become better companies through their DEI efforts.

“2022 is a key year for All-in. Not only does it mark the release of the third All-Index, which this year will include early insights into the impact of COVID and includes more big names than ever before, it is also the year that we start to step out of betting, gambling and gaming through our partnership with the British Standards Institute and launch of the first ever formally recognised Code of Practice for Diversity, Equality and Inclusion in the Workplace. At a time when the industry faces greater pressures than ever before, this offers us a unique opportunity to position the sector as a global leader in DEI. Our success has, and continues to be, driven by organizations and individuals committed to change. In Hensel Grad we get both,” Christina Thakor-Rankin, co-founder of All-in Diversity Project, said.

“Hensel Grad is honored to join All-in as a strategic partner. What All-in has been able to accomplish in its first three years is impressive, and we look forward to being at the organization’s side as it continues trailblazing for diversity, equality and inclusion in an industry where such growth is not only under a spotlight but also overdue. We are excited to help the organization reach even greater heights in the years ahead,” Susan Hensel said.

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WorldMatch Strengthens Partnership with Cristaltec

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WorldMatch Strengthens Partnership with Cristaltec
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WorldMatch has strengthened its partnership with Cristaltec by agreeing to distribute Cristaltec’s newest games to the Italian market.

WorldMatch is a pioneer and leader in the online market, an ever-expanding B2B provider who has provided for over twenty years what customers and players value the most: security, creative content, operational efficiency and innovative technology.

In addition to self-made slots, known and appreciated by operators around the world, WorldMatch will now also distribute products developed by third parties on the market.

After porting the most popular AWP / VLT Cristaltec games for the online market, WorldMatch will distribute Gallina d’Egitto Classic, Ghost Castle Classic, Blackout Classic, Egyptian Mythology, Vampire, Arizona, 7 Diamonds and Genius, for key customers in the Italian market.

“Cristaltec is a very important partner for us. We are excited to continue working together towards new goals. We are ready to enrich our gaming offer with these titles and we are honored to be able to present the new Cristaltec products to our customers. With this agreement we will further improve both the variety and the quality of our portfolio,” Andrea Boratto, CEO of WorldMatch, said.

“We intended to invest and capitalize on our experience and ability to diversify and expand the gaming offer that has seen us and sees us as leaders in the AWP sector. After the acquisition of the Italian branch of the Inspired multinational for the VLT market, we are strongly committed to the online to bring our gaming philosophy to customers in this sector as well. The collaboration with WorldMatch, leader in the reference market, constitutes an important step for Cristaltec to carry out its goals of growth and consolidation to the online,” Giovanni Agliata, CEO of Cristaltec, said.

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