The German B2B real-time streaming provider nanocosmos hit the 25-year mark this year with a head start for the growing gaming and betting market in the Latin American region. nanocosmos improved scalability to Central and South America with their unique real-time streaming platform and API nanoStream Cloud. This includes the addition of new server locations alongside a comprehensive set of features to ensure the delivery of high quality and secure interactive streaming experience. In addition and as a result of the recent SRT Plugfest, content providers can benefit from a SRT protocol ingest which has been successfully tested and can be used next to the standard RTMP.

Due to the increased demand for live games to be accessible from anywhere for any device, nanoStream Cloud’s smart spectrum of features are integrated and offered end-to-end. These cover adaptive, data driven real-time streaming and rely on a strong Content Delivery Network (CDN). In addition, stream protection and reliable service have become increasingly important: Protecting streams from unauthorized access has been recently extended by the new feature nanoStream Guardian.

Adapting to market changes quickly has proved to be a critical factor for nanocosmos’ success in serving Quality of Service and Quality of Experience. Chris Strijbosch, VP business development, says “We are proudly bringing 25 years of expertise to the growing Latin American region adapting to the needs of this region with our client-focussed real-time streaming platform. Key requirements such as secure streaming, adaptive bitrate for seamless experience even in remote areas and dedicated local support in Portuguese and Spanish are covered. This is an expansion that underlines our commitment to provide cutting-edge interactive live streaming.”

nanocosmos will debut at the SiGMA America show, from 15th to 17th of June in São Paulo to showcase nanoStream Cloud at booth BR043. LatAm’s platform providers can boost their business and take advantage of the integrated features dedicated to Quality of Service and Quality of Experience: Ultra-low latency, 100% uptime based on a reliable and strong CDN (Content Delivery Network), browser-based player and advanced analytics, 24/7 service and piracy protection.

Growing acceptance of gambling regulations, cultural values, and the popularity of sports betting are essential factors contributing to the increasing confidence in the LatAm iGaming market, states SOFTSWISS. The company has identified these and other key conclusions in its LatAm market overview on market growth prospects in the region.

Regulation has emerged as a significant force shaping the LatAm iGaming landscape. Countries like Colombia, Argentina, and Mexico have implemented regulatory frameworks and guidelines. 

The historical significance of gambling in LatAm countries is another important factor. Countries such as Mexico, with a gambling history dating back to the Aztec empire, and Brazil, known for the long-standing lottery game ‘Jogo do Bicho,’ exemplify the local interest in gambling. 

Lotteries and horse races are preferred in countries like Chile, Peru, and Argentina. With a population already familiar with gambling activities, South America presents a receptive market that embraces gaming and is open to innovative experiences.

Industry experts have confirmed several other factors, including high digitalisation, a growing middle class, and a vibrant economy, all pointing towards the immense growth potential of iGaming in LatAm. 

Statista predicts that the online gambling market in the region will reach USD 3.4 billion by 2025. In the market overview, SOFTSWISS provides additional country-specific statistics and predictions for the region’s expected GGR growth.

To succeed in the LatAm market, operators must also consider the local audience’s content preferences. Sports betting is highly appreciated, while slots and table games are also popular choices. Surprisingly, ‘fish games‘ have swiftly gained popularity in LatAm, despite being relatively new to the region. 

These RNG-based arcade-style games gamify the outdoor fishing experience, one that is further enhanced by visually appealing graphics and immersive audio effects. The growing popularity of fish games is evident through the significant number of bets placed in countries such as Argentina, Brazil, Chile, and Peru. As a result, integrating with fish game providers becomes a lucrative investment opportunity for expanding into the LatAm market.

However, the Latin American iGaming market also presents challenges, particularly in payment processing. Many countries in LatAm have complex financial regulations and limited access to traditional banking services, making it difficult for players to deposit and withdraw funds from iGaming sites.

Despite these challenges, the region offers numerous opportunities for operators willing to invest. Gregory Penkov, Head of Sales at SOFTSWISS Game Aggregator, emphasises the potential for growth in this market: “By providing innovative products and services and a commitment to regulatory compliance, operators can position themselves for success in this dynamic market. With SOFTSWISS’s experience and expertise in the region, the company is well-equipped to help operators navigate the unique challenges and opportunities the market presents.”

Discover more about the LatAm iGaming market in the SOFTSWISS research. SOFTSWISS experts will also be present at the SiGMA Americas in São Paulo, Brazil, from 14th to 18th June, where attendees can explore the company’s wide range of innovative software solutions at stand D80.

About SOFTSWISS 

SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,400 employees, is based in Malta, Poland, Georgia, and Belarus.  SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a bitcoin-optimised online casino solution.

SOFTSWISS, an innovative software solutions provider for the iGaming industry, announces its participation in SiGMA Americas. This B2B event is set to take place on 14–18 June at the Transamerica Expo Center and is expected to attract key players in the Latin America online gambling industry.

SOFTSWISS is set to showcase its top-performing products at SiGMA Americas in São Paulo as a part of its strategy of expansion to the regional market. Attendees will have the opportunity to learn about SOFTSWISS products including the company’s flagship Casino Platform, its exclusive features, latest releases, and valuable benefits. Additionally, guests can discover the betting potential of the Sportsbook, and explore the diverse and ever-growing content portfolio of the Game Aggregator.

SOFTSWISS representatives will be available at stand D80, eager to discuss the advantages and benefits of the company’s products in the Latin American region, as well as explore exclusive offerings with visitors.

As an experienced industry player, SOFTSWISS will also share its expertise at the speaking panel with ‘Data-Driven Strategies for iGaming Engagement and Risk Management’, which is going to become one of the most interesting topics of the conference. Alongside other participants, SOFTSWISS experts will be a part of the discussion of the data-driven approach and its influence on business metrics.

Andrey Starovoitov, Co-CEO at SOFTSWISS, comments on the SOFTSWISS participation in SiGMA Americas: “Attending the biggest event in the region is a strategic move for us. This year we chose Latin America as one of the main vectors for SOFTSWISS’ growth. Here we see not only tremendous and rapid growth of the market but also a large number of potential partners who are close to us in spirit and values. We are thrilled about the upcoming SiGMA Americas event and cordially invite all our partners and potential clients to visit the SOFTSWISS stand!”

About SOFTSWISS 

SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,400 employees, is based in Malta, Poland, Georgia, and Belarus.  SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.