Latest News
Parimatch becomes Official Betting Partner of LaLiga in the CIS region
Two-year agreement covers 15 territories in CIS and features event,
broadcast and marketing visibility
Parimatch, the global betting and technology company, today announces a two-year agreement with LaLiga, the top professional league in Spanish football, which will see it become the league’s Official Betting Partner in the Commonwealth of Independent States (CIS).
Parimatch will be LaLiga’s official betting partner across 15 territories in the CIS region. All events organised by LaLiga in the region will feature Parimatch branding in line with local permissions, displayed through 3D carpets during match broadcasts while its marketing will feature in the away matches for Atletico Madrid, FC Barcelona and Real Madrid.
Parimatch will also gain access to all LaLiga logos, emblems, trademarks and image rights for seven active players, to use across marketing materials. Two LaLiga legends will also support Parimatch PR and marketing events and will appear in Parimatch TV advertising campaigns for broadcast in the CIS region. In the future Pariamtch will also have access to LaLiga match tickets, which it will be able to offer as prizes and incentives for its players.
This partnership, which also includes the possibility of a one-year extension, will consolidate Parimatch’s leading brand position in the CIS region where the company already has 20% market share. Parimatch is one of the fastest growing bookmakers, known for forging partnerships which excite and attract sports fans across the spectrum, whether it be football, esports or UFC.
The agreement covers the following regions: Afghanistan, Armenia, Azerbaijan, Belarus, Estonia, Kazakhstan, Kyrgyzstan, Latvia, Lithuania, Moldova, Russia, Tajikistan, Turkmenistan, Ukraine and Uzbekistan.
Dmitriy Sergeev, CEO Parimatch CIS said: “This collaboration is strategically important for Parimatch and represents an opportunity for us to reach the loyal fanbase of one of the most popular football leagues in the world, whose players are some of the most iconic names in football today. This agreement will see our brand awareness increase not only in our key markets across the CIS, but also on a global level. LaLiga shares our commitment to the fan experience, so this partnership is a fantastic fit for us.”
Tamara Babits, Business Development Director Parimatch CIS: “At Parimatch, we are driven by our passion for sport and entertainment, so what better partner than one of the world’s most popular football leagues. We are so excited that our brand will now share the playing field with some of the greatest players in the sport today. We will work hard to build our both brands’ presence across the CIS together.”
Oscar Mayo, director of business, marketing and international development at LaLigaadded: Strong local partnerships are key to making deeper connections with our fans and growing our global presence. In the CIS, our following has increased significantly in recent years creating an audience that is keen to get closer to our competition. Parimatch shares our ambition to create world-class entertainment and is an ideal partner with which to continue this growth across the region.
Latest News
Reelsoft Announces Partnership with Bigly to Drive Innovation in iGaming
Reelsoft, a leading provider of iGaming technology, is excited to announce its latest partnership with Bigly, an ambitious new game studio. As Bigly’s technology partner, Reelsoft will provide the infrastructure necessary to support Bigly’s innovative approach to game development and distribution.
At the centre of this collaboration is Reelsoft’s cutting-edge Vision RGS (Remote Game Server). This advanced technology enables rapid game development and seamless integration across a wide range of platforms, supporting games like online slots, table games, and multiplayer games such as crash games. By leveraging the power of Vision RGS, Bigly will be able to create high-quality games with the flexibility to deliver them to operators quickly and efficiently.
Liam Mulvaney, Founder and CEO of Bigly, stated, “Bigly is challenging the market structure at a time when rising costs and shrinking margins are pushing operators to seek more value. Our games are designed to meet these demands, offering strong returns on investment while delivering an game experience players will love. We’re already in discussions with operators, and there’s plenty of excitement ahead as we bring Bigly’s bold vision to life.”
Reelsoft’s partnership with Bigly aligns with its mission to empower game studios with the tools they need to innovate, scale, and succeed in the competitive iGaming landscape. Vision RGS provides a stable, scalable foundation, enabling game developers like Bigly to focus on creativity while leaving the technical hassle to Reelsoft so they can confidently grow their game portfolio.
Thomas Nimstad, Founder and CEO of Reelsoft, commented, “At Reelsoft, we believe in empowering studios like Bigly with the tools to create standout content. Bigly’s fresh approach to both game development and their commercial model is a breath of fresh air for the industry. We’re excited to see how their innovative vision is embraced, and we’re proud to support them every step of the way, from concept to launch.”
Bigly is set to release 10 top-quality titles annually under a bold revenue-sharing model, which offers operators capped fees. The studio’s first game, Deep Sea Treasure, a cascade-style slot packed with bonus features, is scheduled for launch soon.
This collaboration highlights Reelsoft’s continued commitment to fostering creativity and innovation in the iGaming space, helping studios like Bigly bring their unique ideas to life.
Compliance Updates
NSoft’s MGA Recognition Notice: A Catalyst for Continued Growth and Innovation in iGaming
The European Gaming Congress (EGC) returns to Warsaw for 2024 on 15-16 October, and organizer HIPTHER is proud to introduce the conference’s esteemed Sponsors – trailblazing companies and accomplished professionals that help make the magic happen!
We are proud to introduce Pen and Paper Sponsor of the #EGC2024, NSoft, and their MGA Recognition Notice – the catalyst for continued growth and innovation in iGaming!
The European Gaming Congress is now live in Warsaw at the Polonia Palace Hotel, and NSoft’s Senior Legal Adviser, Zora Vidmar Kurtović, is with us and looking forward to connecting with all attendees!
NSoft, a leading software solutions provider in the iGaming industry, has held the Malta Gaming Authority (MGA) Recognition Notice. Now, you might be wondering, “What’s the big deal about this recognition?” This esteemed recognition has been instrumental in NSoft’s sustained expansion into new markets and the successful launch of innovative gaming products. It’s been like a secret ingredient in their recipe for success.
The Significance of the MGA Recognition Notice
The MGA Recognition Notice is a formal acknowledgment by the Malta Gaming Authority of a B2B license issued by another competent authority within an EU member state. Holding this recognition signifies that NSoft adheres to the stringent regulatory standards set forth by one of the most respected regulators in the global iGaming industry. It reinforces NSoft’s reputation for integrity, compliance, and excellence in delivering high-quality gaming solutions.
So, what exactly is this MGA Recognition Notice? “Think of it as a gold star from the strictest teacher in school. The Malta Gaming Authority is kind of a big deal in the iGaming world, and when they give you a nod, everyone sits up and takes notice. This recognition basically says, ‘Hey, NSoft is legit. They’re playing by the rules and delivering top-notch gaming solutions’”, explains Zlatan Omerspahić, Head of Legal & Compliance at NSoft.
How the Recognition Notice Benefits NSoft
Now, you might be thinking, “Okay, but how has this actually helped NSoft?” Great question! This recognition has been opening doors left and right for them.
“It’s like having a VIP pass in the iGaming world. We have been able to expand into new markets smoothly, and all the big-shot operators out there love working with companies that have this kind of recognition. It’s all about trust, you see,” Omerspahić explains.
Sustained Credibility and Compliance
With the MGA Recognition Notice in place, NSoft has consistently demonstrated its commitment to upholding the highest operational standards. This longstanding recognition assures partners and clients that NSoft operates with full compliance to international gaming regulations, fostering trust and reliability in all business dealings.
Strategic Market Expansion
The recognition has been pivotal in enabling NSoft to:
- Efficiently Enter New Markets: Streamline licensing procedures across multiple jurisdictions by leveraging the MGA’s esteemed recognition.
- Forge Strong Partnerships: Collaborate with reputable operators who value regulatory compliance and premium gaming content.
- Enhance Global Presence: Expand its reach to a wider audience, solidifying its position as a global leader in the iGaming sector.
Facilitating the Launch of Innovative Gaming Products
But NSoft isn’t just resting on its laurels. No sir! They’ve been busy cooking up some pretty cool games. The MGA Recognition Notice has allowed NSoft to seamlessly introduce a variety of cutting-edge gaming products to the market. Have you heard of:
Virtual Drag Races: Offering players an exhilarating virtual racing experience that captures the excitement of real-world drag racing.
Crash Cash Online: An engaging game that combines elements of strategy and chance, providing thrilling opportunities for substantial wins.
Casino Slots like Gold of Egypt and Fishy Guy: Immersive slot games that transport players to captivating worlds filled with adventure and rewards.
“The best part? Thanks to MGA Recognition Notice, we can roll out these games faster than you can say “jackpot.” Operators are quick to snap them up because they know they’re getting quality stuff that follows all the rules,” Omerspahić says.
Advantages for Product Deployment
Regulatory Assurance: Operators can confidently integrate NSoft’s games, knowing they meet the MGA’s rigorous standards.
Market Receptivity: Players in MGA-recognized jurisdictions are more inclined to engage with games from trusted providers like NSoft.
Swift Market Entry: The recognition facilitates faster introduction of new games to the market, enhancing competitiveness.
Ongoing Growth and Future Prospects
Building on the foundation provided by the MGA Recognition Notice, NSoft continues to experience robust growth, particularly in the areas of casino slots and virtual games.
“This MGA Recognition Notice isn’t just a piece of paper for NSoft. It’s more like a launchpad. It’s helped us build trust, expand our reach, and keep pushing the boundaries of what’s possible in iGaming,” Omerspahić notes.
The company remains dedicated to:
- Innovation: Investing in research and development to create next-generation gaming experiences.
- Industry Leadership: Pursuing awards and recognitions that highlight excellence in game design, technology, and customer satisfaction.
- Expanding Collaborations: Establishing strategic partnerships to further extend its market reach and influence.
NSoft remains committed to leveraging the advantages of the MGA Recognition Notice to push the boundaries of what’s possible in iGaming. With a focus on quality, compliance, and innovation, the company is poised to continue its trajectory of success, bringing unparalleled gaming solutions to markets around the world.
Conferences in Europe
Your Platform, Your Way: GR8 Tech Presents Customized iGaming Solutions at SiGMA Europe
GR8 Tech, an award-winning high-performance sportsbook and iGaming platform provider, will exhibit at SiGMA Europe on November 11-14, delivering a more exciting experience than ever before. Attendees can visit GR8 Tech at booth 2163, featuring an immersive, enhanced setup with a second floor dedicated to VIP meetings.
The business-focused team will showcase GR8 Tech’s ecosystem of solutions, including the flagship GR8 Sportsbook, the GR8 Casino, and a range of innovative standalone products such as CRM, Sportsbook iFrame, Feed, and Payment Gateway. Live demos will also be available, giving visitors a firsthand look at the capabilities and potential of GR8 Tech’s cutting-edge technology.
GR8 Tech will demonstrate the customization capabilities of its GR8 Sportsbook, highlighting the value it delivers to operators through a variety of options, including platform customization with widgets, geo presets, margin management, and more. Attendees will learn how GR8 Tech’s advanced recommendation models enhance the sports betting experience by offering personalized suggestions for events, bets, and content tailored to player preferences. GR8 Tech’s team will also show how operators can customize their platform with features like widgets, providing greater flexibility and control to optimize the user experience.
Secure your meeting with GR8 Tech in advance and explore how its high-performance, geo-tailored technology can elevate your iGaming operations.
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