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888 Signs Sponsorship Deal with Dinamo Bucharest FC

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888 Signs Sponsorship Deal with Dinamo Bucharest FC
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888 Holdings has become the Main Sponsor of Dinamo Bucharest Football Club.

As per the terms of the deal, 888 will sponsor and co-produce content in support of Dinamo Bucharest. 888 branding and logos will be featured on the team’s shirts and training equipment, as well as throughout the club’s home ground, Stadionul Dinamo. Additionally, 888 will work to create content for Dinamo’s YouTube channel.

“We are delighted to announce our sponsorship of Dinamo Bucharest, one of the most successful football clubs in Romania. As a sizeable employer in Bucharest, and strongly committed to supporting our local communities and the Romania market, we are excited to support the team this season and play a key role in this chapter of its long history,” Pedro Barreda Cabanillas, Director International Marketing & Head of Sponsorships at 888, said.

“We are pleased to welcome 888 as our main sponsor, ahead of the start of the upcoming season which begins this weekend. With deep ties to the Bucharest and Romania, 888 shares our desire for Dinamo to succeed and get promoted to Liga I this season. We look forward to working with the team in the coming months,” Vlad Iacob, General Manager of Dinamo Bucharest Football Club, said.

Eastern Europe

7777 gaming goes live at Inbet

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7777 gaming goes live at Inbet with its innovative and engaging game content. Inbet’s online brand was recently established as a licensed operator in Bulgaria in order to grasp the ever-increasing need for online gambling entertainment on the market. On inbet.com players can enjoy a rich portfolio of classic and casino games as well as live sports events and virtual sports.

Elena Shaterova, CCO at 7777 gaming has commented:Our partnership with Inbet opens a new window of opportunity for their wide community of players. Now, they will have the option to play more than 50 thrilling casino games by 7777 gaming that are made with the mindset of a gamer. We are beyond excited to welcome another licensed online operator in Bulgaria and work with Inbet’s team of professionals.

Tatyana Zhelyazkova, Head of Marketing at Inbet said: “We are delighted to join forces with 7777 gaming and offer their innovative and engaging online casino game content to our players. Through their games, we will reach another slice of the iGaming players, who are looking for more in-play gamification and marketing tools in the games.”

B2B provider 7777 gaming is offering its original in-house iGaming content, consisting of 100+ games, innovative jackpot solutions and all-in-one platform to highly-regulated jurisdictions worldwide. 7777 gaming is live at Inbet with its most popular and played games for the last 6 months – Sea of ​​Treasures, Lucky Clovers, Jinn, Samurai Fortunes and much more. The recently released titles are Cash 40, Hit the Pinata, Galaxy Fortune, Honey of Gold and more.

7777 gaming focuses mainly on building an online casino that is compelling and competitive, that attracts, convert and retain the new generation of players. In its mission to do so, the company’s product portfolio consists of unique in-house content of Instant win games, Slot games, Premium games, Exclusive games, Table games, Themed games, iLottery games and much more.

Through its creative and experienced team, 7777 gaming plans for massive expansion over the next 12 months in various jurisdictions worldwide.

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Eastern Europe

Merkur to Participate in Entertainment Arena Expo 2022

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Merkur is in preparations to participate in the 14th Entertainment Arena Expo (EAE) in Bucharest.

Being held from September 6 to 8 at the Romexpo Fair Ground in Romania’s capital city, Bucharest, EAE 2022 will have a major exhibitor presence from MERKUR. On booth 306, the German gaming giant will indeed “entertain” with a strong presence of its top jackpots, cabinets and new games; backed up by the presence of cash handling experts GeWeTe and next-generation payment options from Merkur eSOLUTIONS.

Bucharest in Romania has been the country’s capital city since 1862 and, through its long history, has been known as both the “City of Joy” and the “Paris of the East”. It is also the centre of the country’s gaming industry where both casinos, gaming arcade premises and venues in the sports betting and gastronomy sectors are hugely popular.

Romania has the largest number of slots in operation in east Europe, currently well over 70,000 machines. The Merkur brand has been active in Romania since 2004 and has a Group subsidiary company, Merkur Gaming Distribution, based in Bucharest and with Hannelore Fuica as its managing director and team leader.

Speaking ahead of EAE Ms Fuica confirmed her belief that the two most popular game types with Romanian players are Fruit games and, in recent years, Roulette. Already in both slot hall and sports betting operations throughout the country, the new MERKUR Roulette features stunning 3D graphics, a new animation of the roulette wheel itself and an enhanced speed of play.

This will be a significant highlight of Merlur’s EAE presentation, as will the new linked progressive jackpots Link Zone (shown in the Avantgarde Max Trio cabinet) and Solar Link (featured on the stylish Allegro Trio cabinet) plus the innovative MERKUR Mystery jackpot that will display on the Avante Trio cabinet that hosts a multiplicity of new multigame titles powered by the latest software and boasting a brand new player interface.

EAE’s ambition is to become internationally recognised as THE standout gaming show for the Eastern Europe and Balkan region, something on which Athanasios “Sakis” Isaakidis, Chief Executive, International commented: “We are all anticipating a really great EAE show in Bucharest.

And he added: “Romania is a significant and highly successful market for MERKUR and we are set to make a great representation of our history, experience and great products at EAE in Bucharest as we demonstrate, as the show’s title exemplifies, our commitment to gaming Entertainment across Romania, and beyond.”

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Eastern Europe

CT Interactive to Showcase Games Portfolio, Latest Product Line at EAE Romania

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CT Interactive is set to present its growing portfolio at Entertainment Arena Expo from September 6 to 8 at the Romexpo Fair Ground in Bucharest. At stand 108, the company will showcase its product offerings, including fascinating games, innovative Jackpots, Free Spins and more.

“We believe the fair will be a great place to further grow our business network in Romania. Moreover, we will introduce our latest product line, which we plan to certify in the upcoming months,” Lachezar Petrov, CEO of CT Interactive, said.

CT Interactive grew considerably over the past two years, extending its market share in Romania with integrations with leading operators.

“The Expo is the perfect place to showcase our progress. There will be a particular focus on our plans for the considerable increase in the game content that will help our clients to grow their business,” Milena Tsankarska, Head of Business Development EMEA, said.

“We have prepared inspiring and attractive business offerings, so visit us at stand 108 at Entertainment Arena Expo. I am looking forward to meeting all our partners and prospects,” Milena Tsankarska added.

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