Connect with us
SoftSwiss
Playson

Press Releases

IGT Introduces Cashless Gaming in Sweden with IGTPay™ Technology

George Miller

Published

on

IGT Introduces Cashless Gaming in Sweden with IGTPay™ Technology
Reading Time: 3 minutes

 

International Game Technology PLC announced that its cashless gaming technology is propelling the new era of gaming at Svenska Spel venues throughout Sweden. Through IGT’s INTELLIGEN™ systems product utilizing IGTPay™ technology, Svenska Spel players now have the option to easily and securely fund their play at Video Lottery Terminals (“VLTs”) from their mobile devices.

Svenska Spel’s recent launch of IGT’s INTELLIGEN VLT system and Quasar® VLTs enables players to use their mobile device to register for and log into VLTs by integrating with their individual, nationally available Digital BankID, paving the way for cashless gaming with the addition of IGTPay.

Now, with the deployment of IGTPay, players who are logged onto a Svenska Spel VLT are presented with the option to draw funds directly from their bank account through Swish, a widely used mobile payment service in Sweden that is owned by the banks. Players simply approve the transfer via their mobile device and start playing their favorite VLT games. This end-to-end process takes just seconds. Following completion of gameplay, Svenska Spel can return any available funds directly back to the player’s bank account automatically and instantaneously for a very progressive retail experience.

“Launching IGT’s cashless product provides our players with a reliable, cutting-edge cashless solution that connects directly with the Swish mobile app, helping us drive efficiencies while responsibly advancing the player experience,” said Magnus Lannersund, Director of VLT Operations, Svenska Spel AB. “IGT has been instrumental in our enterprise-wide modernization with solutions such as the Quasar VLT, the INTELLIGEN central system, our responsible gaming functions and now through their next-generation IGTPay cashless technology. This retail project was among the first of its kind in Sweden, enabling a retail business owner to return funds to a consumer’s bank account via a consumer’s mobile app. Svenska Spel is proud to be at the forefront of retail innovation especially when the need for cashless options for the post-COVID-19 era is more crucial than ever.”

“Svenska Spel is at the forefront of innovation with IGT’s cashless gaming solution. This groundbreaking technology introduces a contemporary consumer experience to land-based gaming in one of the most progressive societies in the world,” said Declan Harkin, IGT Senior Vice President and COO, International. “The combination of IGT’s INTELLIGEN and IGTPay products builds upon our payment expertise in the digital gaming and lottery segments to create a solution that enables players to enjoy the convenience and security of cashless gaming in retail.”

“As the relevance of cashless and contactless gaming innovations continues to grow, technologies such as IGT INTELLIGEN with IGTPay become critical components of the player experience, and solutions that can bring tremendous value to our global customers,” said Ryan Reddy, IGT Vice President, Systems and Payments Products. “We have established a dedicated Payments Team to ensure that customers such as Svenska Spel are equipped with IGT solutions and services that deliver modern payment options that align with consumer expectations and future business opportunities.”

IGT has been a Svenska Spel supplier of VLT technology since 2006. The Swedish state-owned gaming operator currently operates 4,750 IGT VLTs in gaming venues throughout the country, leverages the INTELLIGEN central system, and utilizes a vast range of IGT game content.

 

About IGT:

IGT (NYSE:IGT) is the global leader in gaming. We deliver entertaining and responsible gaming experiences for players across all channels and regulated segments, from Gaming Machines and Lotteries to Sports Betting and Digital. Leveraging a wealth of compelling content, substantial investment in innovation, player insights, operational expertise, and leading-edge technology, our solutions deliver unrivaled gaming experiences that engage players and drive growth. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has approximately 12,000 employees. For more information, please visit www.igt.com.

 

SOURCE International Game Technology PLC

 

Latest News

SoftSwiss updates Pay N Play by Trustly for online casino projects

George Miller

Published

on

SoftSwiss updates Pay N Play by Trustly for online casino projects
Reading Time: 2 minutes

 

SoftSwiss has recently introduced new technical updates for the Pay N Play payment method by payments service provider Trustly. 

The new developments will enable SoftSwiss online casino clients to activate all currently available markets seamlessly and hassle-free at once.

SoftSwiss Online Casino Platform future and prospective clients can now activate all available payment markets. The new add-ons will boost the productivity of the Platform as well as increase its player retention and conversion rates. The Pay N Play by Trustly is being offered to the operators running brands on the SoftSwiss Online Casino Platform since the beginning of 2020. Since then, it has proved itself to be a major time-saving tool, eliminating time-consuming player verification procedures.

Pay N Play is a technology developed by the payments service provider Trustly that allows players to deposit almost immediately after arriving at your online casino. In short, everything the player has to do is log in to the casino by securely using their own bank ID. The game starts instantly and effortlessly.

Vadim Drozd, PSP Team Lead at SoftSwiss noted: “SoftSwiss’s motto is to always strive to provide our clients with up-to-date technological solutions that will help them to have a positive impact on their business development. The new Pay N Play update will help our clients to save precious time as well as build and increase player loyalty”.

 

About SoftSwiss

SoftSwiss is an international tech brand supplying widely acclaimed, certified software solutions for managing iGaming operations. SoftSwiss holds a number of gaming licenses, providing a “one-stop-shop” white label solution by taking care of all technical, legal, and financial processes on behalf of its customers. The company has a vast product portfolio, which includes an Online Casino Platform, Game Aggregator with thousands of casino games, an affiliate platform, and a recently launched sportsbook platform. In 2013 SoftSwiss was the first in the world to introduce a bitcoin-optimized online casino solution. The company has thus been regarded as the leading technical expert when it comes to the use of cryptocurrencies in online gaming.

Continue Reading

Central Europe

GAMOMAT nominated for prestigious German Brand Award 2021

George Miller

Published

on

GAMOMAT nominated for prestigious German Brand Award 2021
Reading Time: 2 minutes

GAMOMAT, one of the leading independent slot game developers, has been nominated in the ‘Brand Communication – Web & Mobile’ category at the German Brand Awards 2021. The ‘Excellence in Brand Strategy and Creation’ nomination is for the company’s outstanding website gamomat.berlin. “The German Brand Award is one of the most important brand awards in the German-speaking realm. Our nomination for the company website, within the ‘Excellence in Brand Strategy and Creation’ category is a fantastic achievement”, says Sabine Müller, Chief Design Officer of Berlin GAMOMAT Development GmbH.

Last year the Berlin-based agency Less Rain helped redesign the GAMOMAT website to incorporate a modern, clear brand identity which is both colourful and playful. The site takes inspiration from the very people, GAMOMATIES, who make GAMOMAT great. It reflects the world of GAMOMAT products and draws visitors into the site through expansive images, eye-catching colours and interactive animated headlines.

A series of in-depth produced podcasts form the heart of the website. Here GAMOMATIES openly talk to the audience about personal passions, cultural interests and what values inspire them. This window into company values and experiences shows GAMOMAT to be the professional, serious and value-oriented employer it strives to be.

The German Brand Award was launched by Germany’s design and brand authority and is judged upon by a top class panel of independent, interdisciplinary experts from companies, science, consulting, services and agencies. The awards receive 1,200 entries and submissions are evaluated according to the criteria of independence and brand typicity, brand distinctiveness, differentiation from the competition and target group relevance. Official results will be revealed in June 2021.

Sabine Müller continued: “The relaunch of the site was an intensive process of exploring company values and corporate identity. This German Brand Award recognition encourages us to continue our  brand management and effective brand communication together with our partner Less Rain.”

Continue Reading

Latest News

AdInMo SDK launches on the Unity Asset Store

George Miller

Published

on

AdInMo SDK launches on the Unity Asset Store
Reading Time: 2 minutes

 

New Design Clinic invites developers to benchmark InGamePlay Brand Advertising monetization potential

AdInMo’s InGamePlay™ brand advertising SDK from is now available to all mobile game creators via the Unity Asset Store, the global marketplace where game developers source third party assets, tools and services.

Designed by game developers for game developers, AdInMo’s Unity SDK integration is a simple UNITY texture replacement that enables mobile game developers to earn incremental revenue placing InGamePlay brand advertising.

The lightweight SDK is 100% dedicated to mobile with Android and IOS features fully optimized for high and low-end handsets including caching and the ability to monetize in airplane mode. Crucially, developer A/B Testing consistently demonstrates no impact on game performance.

AdInMo’s SDK enables ad placements to seamlessly blend into gameplay without interrupting game flow or the player experience like other in-game formats. Brand advertising works for all game genres and has a positive impact on player retention because InGamePlay brand ads are click-free and do not force players to leave the game.

According to a recent study by Pocketgamer.biz over a quarter of developers are expected to trial monetizing with this new immersive ad category in H1 2021.

AdInMo’s recently released V1.0 of its Integration Guide to help mobile game developers designing for InGamePlay ad placements. Unity’s developers are also invited to participate in AdInMo’s free game design clinic to have their game reviewed by the in-house team in order to benchmark its monetization potential.

The guide features best practices for monetizing with InGamePlay brand ads based on game design theory to optimise implementation and the virtual design clinic offers tailored advice to developers how to earn incremental revenue.

CEO and Co-Founder Kristan Rivers said: “It’s fantastic that the AdInMo SDK is now available directly via Unity’s global game developer community. It comes right at the time when developers are actively seeking new monetization channels as part of developing post IDFA strategies and will help accelerate immersive InGamePlay brand advertising on mobile.

“The Unity launch coincides with the roll out of AdInMo’s Design Clinic. Integrating with our developer friendly SDK takes no time; the clinic run by our in-house design team has been set up to support developers learn more about how best to balance optimizing monetization and player immersion to earn incremental revenues from InGamePlay brand ads.”

Continue Reading
Advertisement
NSoft
Advertisement
EvoPlay Entertainment
Advertisement
Kasyno Online na HEX Polska

Subscribe to our News via Email

Enter your email address to subscribe to our news and receive notifications of new posts by email.

Trending

Notice for AdBlock users

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.